# Conceptualizing Color Wheels FFunction Illustration Decodes Data Visualization Artfully By Katie Cordrey | Published 2010-12-06 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/data-visualization References: [infosthetics](http://infosthetics.com/archives/2010/11/what_is_data_visualization.html) & [ffctn](http://ffctn.com/whatisdataviz) [Data visualization](https://www.trendhunter.com/trends/text-to-visual) presents or clarifies ideas using images, and the folks who spend their lives scheming clever ways to make us understand concepts through images wrestle with the question of whether visualizing data visualization is possible. With electronic information delivery, we are increasingly oriented to receiving information visually. There is much discussion and several innovative approaches to [illustrating the concept](https://www.trendhunter.com/trends/graphy): The one that I like best (so far) is a beautiful, three-layer [color-wheel-like approach](https://www.trendhunter.com/trends/cocolor) by FFunction that overlaps information, design and communication. The video, which is fantastic, is based on the TED speech by [David McCandless](http://www.davidmccandless.com/). ## Trend Insights (Trend Hunter) - Score: 5.4/10 - Popularity: 62% | Activity: 93% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Multimedia](https://www.trendhunter.com/multimedia) ## Key Themes ### What Makes This Trend Stand Out - **Data Visualization:** Innovative ways to represent data using images for easy understanding - **Information Delivery:** Electronic platforms and visual aids for information conveyance - **Color Wheels:** Integrating color theory into data visualization for better comprehension ### Sectors Adopting This - **Design:** Incorporating data visualization in design for better communication - **Marketing:** Effective data visualization for brand and product promotion - **Education:** Visual aids and color-coded charts for easy comprehension in learning environments ## Related on Trend Hunter - [AI Color Palette Generators](https://www.trendhunter.com/trends/huewheel.md) - [Color-Blending Kinetic Sculptures](https://www.trendhunter.com/trends/felipe-pantone.md) - [Fluid Function Art Exhibits](https://www.trendhunter.com/trends/optical-flow.md) - [AI Data-Interpreted Graphics](https://www.trendhunter.com/trends/ai-data.md) - [Activity Visualization Tools](https://www.trendhunter.com/trends/3d-bluesky-chart.md) - [Music Visualization Charts](https://www.trendhunter.com/trends/spotify-pie-chart.md) - [Data Visualization Tools](https://www.trendhunter.com/trends/tableau-by-salesforce.md) - [Creative Text-to-Infographic Tools](https://www.trendhunter.com/trends/infographic-tools.md) - [Interactive Color Challenges](https://www.trendhunter.com/trends/color-guess-game.md)