In the wake of a more eco-conscious consumer base, bottled water brands are doing what they can to reduce their footprint while still staying relevant, and Dasani's Monolayer Label speaks perfectly to that.
The new adjustment may seem like a small step, but it has a massive impact when considering the sheer volume of Dasani's production. The more eco-conscious step involved minimizing the plastic used in the bottled water brand's label, eventually reducing it a thickness of just 120 microns.
This move serves as an iteration of Dasani's recent commitment to sustainability. The brand hopes to utilize packaging that's entirely recyclable by the year 2025. More recently, the brand switched to produce it's bottles using 30% plant-based alternative.
Image Credit: Dasani