# Pac-Man Projections The Darkroom Motion Graphics Display Video Mapped Moving Images on a Map By Marissa Liu | Published 2009-09-15 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/darkroom-motion-graphics References: [geekologie](http://www.geekologie.com/2009/09/eye_candy_video_mapped_project.php) & [thedarkroom](http://thedarkroom.tv/event_index.html) The Darkroom motion graphics is a boutique visual studio based out of Auckland and London that collaborates on digital art work projects around the world. The majority of their work is “content creation for live video performance and multimedia environment.” Their work is used extensively by commercial clients such as Lancome and Louis Vuitton. The Darkroom motion graphics studio’s most recent video mapping projection at the Kimberly Mapping Projections Festival in North East England featured giant projections of an Asian temple covered in lanterns, an aquarium, moving hearts, a Grecian acropolis and Pacman projected onto the side of a country mansion. Darkroom founder, Bruce Ferguson and event producer Mike Hodgson put together the spectacular display that opened the show. ## Trend Insights (Trend Hunter) - Score: 4.6/10 - Popularity: 40% | Activity: 91% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Modern](https://www.trendhunter.com/modern) ## Key Themes ### What Makes This Trend Stand Out - **Video Mapping Projections:** There is an opportunity for businesses to leverage video mapping projections for immersive marketing experiences. - **Multimedia Environment:** Creating multimedia environments can revolutionize the way brands engage with their audiences. - **Boutique Visual Studios:** Establishing boutique visual studios can cater to the growing demand for unique and creative content. ### Sectors Adopting This - **Live Events and Entertainment:** The live events and entertainment industry can embrace video mapping projections to create unforgettable experiences. - **Fashion and Luxury:** Fashion and luxury brands can utilize multimedia environments to elevate their brand experiences and storytelling. - **Creative Services:** The creative services industry can tap into the market for boutique visual studios that provide innovative digital art solutions. ## Related on Trend Hunter - [Spooky Street Ad Experiences](https://www.trendhunter.com/trends/fanta-halloween-projection.md) - [Digital Audio-Visual Exhibitions](https://www.trendhunter.com/trends/audiovisual-exhibition.md) - [Expressive Side-Display Projectors](https://www.trendhunter.com/trends/video-bubble-projector.md) - [Projected Photo Canvas](https://www.trendhunter.com/trends/pixybeam.md) - [Pixelated Gamer Smart Lights](https://www.trendhunter.com/trends/govee-pacman-gaming-pixel-light.md) - [Interactive Video Mapping Experiences](https://www.trendhunter.com/trends/video-mapping-experience.md) - [Graphic Fashion Animation Campaigns](https://www.trendhunter.com/trends/superflat-animation.md) - [Projector Brand-Supported Events](https://www.trendhunter.com/trends/cirque-du-soleils.md) - [Motion Graphic Studios](https://www.trendhunter.com/trends/pixel-potion.md)