# Egyptian-Themed Music Videos Katy Perry Builds Pyramids with Her 'Dark Horse' Music Video By Jennifer Paul | Published 2014-02-21 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/dark-horse-music-video References: [mashable](http://mashable.com/2014/02/20/katy-perry-dark-horse-video/?utm_cid=mash-com-Tw-main-link) & [katyperry](http://www.katyperry.com/) Katy Perry's Dark Horse music video transforms the pop star into Cleopatra or what she may be known as from now on, "Katy-Patra." The music video has everything from [people dressed up as cats](https://www.trendhunter.com/trends/taylor-swiftthemed-cats), empires, snakes, gondolas and so much more. Perry looks flawless in her recreation of the Egyptian goddess. The song is infections and Katy-Patra is Queen. The artsy video for the [Billboard](https://www.trendhunter.com/trends/dreamies-treats) Hot 100 No. 1 single arrived earlier today and is soon to hit millions of views. Perry has been giving us sneak peeks into the music video with a teaser leading up to the unveil. The songstress makes a lot of outfit changes throughout the video and noted is the [pyramid of Twinkies](https://www.trendhunter.com/trends/living-pyramid), a bowl of Hot Cheetos, a puppy and featured rapper Juicy J. If that is not a formula for a wonderful and entertaining music video, I don't know what is. ## Trend Insights (Trend Hunter) - Score: 0.7/10 - Popularity: 3% | Activity: 9% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Celebs](https://www.trendhunter.com/celebs) ## Key Themes ### Why This Trend Is Growing - **Egyptian Themed Music Videos:** The popularity of Egyptian themed music videos in mainstream pop culture is growing, creating opportunities for visual and creative disruption in music video production - **Incorporating Popular Brands Into Music Videos:** Incorporating popular food brands such as Twinkies and Hot Cheetos into music videos is a popular trend, suggesting opportunities for brand placement and collaboration in music industry - **Celebrity Transformation in Music Videos:** The trend of celebrities transforming into iconic historical figures such as Cleopatra in music videos is gaining popularity, creating opportunities for creative storytelling and visual effects in music video production ### Industries Being Reshaped - **Music Industry:** The trend of Egyptian themed music videos suggests opportunities for music video producers and directors to create visually stunning and creatively disruptive music videos that stand out in pop culture - **Branding Industry:** Incorporating popular food brands into music videos creates opportunities for brand placement and collaboration, suggesting a potential disruptive approach to traditional advertisement methods - **Entertainment Industry:** The trend of celebrity transformation in music videos creates new opportunities for creative storytelling and visual effects in the field of entertainment, with potential for crossover into film and television production ## Related on Trend Hunter - [Ancient Egypt Soda Designs](https://www.trendhunter.com/trends/pepsi-egypt.md) - [Celebrity-Inspired Cartoon Heels](https://www.trendhunter.com/trends/katy-perry-1.md) - [Pizza-Themed Music Videos](https://www.trendhunter.com/trends/lucha-little.md) - [Music-Inspired Campaigns](https://www.trendhunter.com/trends/new-pepsi-campaign.md) - [Pop Culture Candy Packaging](https://www.trendhunter.com/trends/album-art-packaging.md) - [Epic Rapper-Backed Soda Campaigns](https://www.trendhunter.com/trends/make-your-gameday-epic.md) - [Music Video EV Teasers](https://www.trendhunter.com/trends/jlo-fiat-500e.md) - [Culture-Inspired Dolls](https://www.trendhunter.com/trends/katseye-and-monster-high.md) - [Rapper-Inspired Easter Ads](https://www.trendhunter.com/trends/nova-starr.md)