# Vitamin-Infused Dark Chocolates The Roar Chocolate Squares Provide a Treat with Nutrition Support By Michael Hemsworth | Published 2017-04-07 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/dark-chocolates References: [trndmonitor](https://trndmonitor.com/food-spotlight-goodbye-boring-vitamins-hello-roar-chocolate/) & [roarchocolates](http://www.roarchocolates.com/) It has become well-known that dark chocolates have antioxidants that are beneficial in healthy amounts, but the Roar Chocolate treats aim to take this notion to a whole new level. Each piece of Roar Chocolate is packed with [14 essential vitamins and minerals](https://www.trendhunter.com/trends/superfoodinfused-chocolate-bites), which means it will provide a [decadent treat](https://www.trendhunter.com/trends/ferrero-rocher-chocolate-squares) alongside support for a healthy lifestyle. A number of consumer segments are searching for healthier ways to enjoy their favorite foods without feeling guilty or like they are ignoring their nutritional needs. The Roar Chocolate treats are positioned as a great option when it comes to [dark chocolates that are gluten-free](https://www.trendhunter.com/trends/biona-snacks), all-natural, dairy-free, sugar-free and made with 55% cacao to ensure only the best ingredients for those who indulge in a square. ## Trend Insights (Trend Hunter) - Score: 1.5/10 - Popularity: 18% | Activity: 19% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Key Themes Behind This Trend - **Health-conscious Indulgences:** Opportunity to capitalize on the demand for guilt-free treats by offering products that combine indulgence with nutritional support. - **Functional Chocolates:** Opportunity to create chocolates infused with vitamins and minerals to provide added health benefits. - **Nutrition-enhanced Desserts:** Opportunity to innovate desserts by incorporating essential vitamins and minerals for a healthier option. ### Where This Applies - **Health Food Industry:** Opportunity to develop and market nutritious and indulgent food products. - **Chocolates and Confections Industry:** Opportunity to expand product offerings by incorporating functional ingredients into chocolates. - **Dessert and Bakery Industry:** Opportunity to create innovative desserts that provide essential nutrients while still satisfying sweet cravings. ## Related on Trend Hunter - [Day-to-Night Functional Chocolates](https://www.trendhunter.com/trends/raaka-functional-chocolate.md) - [Everyday Functional Chocolates](https://www.trendhunter.com/trends/functional-chocolate-co.md) - [Heart Health Dark Chocolates](https://www.trendhunter.com/trends/kocoatrait-dark-chocolates.md) - [Functional Superfood Chocolates](https://www.trendhunter.com/trends/superfood-chocolates.md) - [Raw Goji Berry Chocolates](https://www.trendhunter.com/trends/raw-chocolate-bar.md) - [Beautifying Dark Chocolates](https://www.trendhunter.com/trends/fx-chocolates-radiant.md) - [Stress-Fighting Functional Chocolates](https://www.trendhunter.com/trends/adaptogenic-functional-chocolates.md) - [Adaptogenic Dark Chocolates](https://www.trendhunter.com/trends/limited-edition-dark-chocolate.md) - [Functional Truffle Chocolates](https://www.trendhunter.com/trends/truffle-chocolates.md)