# Protein-Rich Chocolate Bites The Sulpice Dark Chocolate Peanut Butter Cup Bites Have Natural Fiber By Michael Hemsworth | Published 2017-01-18 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/dark-chocolate-peanut-butter References: [trndmonitor](https://trndmonitor.com/snack-spotlight-sulpice-dark-chocolate-peanut-butter-cup-bites/) & [sulpicechocolat](https://www.sulpicechocolat.com/) Chocolate snacks aren't usually associated with being healthy, but the Sulpice Dark Chocolate Peanut Butter Cup Bites aim to change this perception with a recipe that's packed with lots of good ingredients. More and more consumers are shifting their diets towards products that are [indulgent yet healthy](https://www.trendhunter.com/trends/eat-anytime-protein-truffles) as a way to better balance their intake of their favorite foods. The Sulpice bites are an example of this with a recipe that incorporates [protein and fiber](https://www.trendhunter.com/trends/proteinpacked-chocolates) into the mix thanks to ground chia and flax seeds that are in the recipe. The Sulpice Dark Chocolate Peanut Butter Cup Bites feature no artificial ingredients, are gluten-free, non-GMO, ethically sourced and send a portion of the proceeds from sales to Common Threads. ## Trend Insights (Trend Hunter) - Score: 4.0/10 - Popularity: 73% | Activity: 39% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### What Makes This Trend Stand Out - **Indulgent-healthy Products:** Developing indulgent yet healthy products to cater to the shifting consumer preferences towards balanced diets. - **Protein-fiber Infusion:** Incorporating protein and fiber into food products to provide a nutritious and satisfying snacking experience. - **Ethically Sourced Treats:** Creating food products that are made with ethically sourced ingredients to meet the growing demand for sustainable and responsible consumption. ### Sectors Adopting This - **Snack Food Industry:** Opportunity to innovate within the snack food industry by developing protein-rich and fiber-infused treats that cater to consumers' desire for indulgence and nutrition. - **Health Food Industry:** Disruptive innovation opportunity within the health food industry by introducing protein-rich and fiber-packed snacks that provide a guilt-free indulgence. - **Sustainable Food Industry:** Opportunity for disruptive innovation in the sustainable food industry by creating treats made with ethically sourced ingredients and donating proceeds to social causes. ## Related on Trend Hunter - [Better-For-You Peanut Butter Cups](https://www.trendhunter.com/trends/peanut-butter-better-cups.md) - [Peanut Butter-Packed Chocolate Cups](https://www.trendhunter.com/trends/topless-peanut-butter-cups.md) - [Superfood Truffle Cups](https://www.trendhunter.com/trends/truffle-cups.md) - [Non-Glycemic Chocolate Bites](https://www.trendhunter.com/trends/nebula-snacks.md) - [Filled Granola Butter Bites](https://www.trendhunter.com/trends/filled-chocolate-bites.md) - [Flavorful Free-From Snack Bites](https://www.trendhunter.com/trends/sweet-nothings-nut-butter-bites-flavors.md) - [Better-For-You Peanut Butter Cups](https://www.trendhunter.com/trends/peanut-butter-crispies.md) - [High-Protein Candy Bar Snacks](https://www.trendhunter.com/trends/candy-bar-bites.md) - [Bite-Sized Protein-Packed Chocolates](https://www.trendhunter.com/trends/proteinpacked-chocolates.md)