# Cigar-Smoking Cowgirls Mexican Actresses Channeled by Model Daria Werbowy in V64 By Marissa Liu | Published 2010-02-27 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/daria-werbowy-in-v64 References: [models](http://models.com/feed/?p=8172) & [vmagazine](http://www.vmagazine.com/) Styled by Sarajane Hoare Canadian supermodel Daria Werbowy in V64 looks like an [elegant, cigar-smoking cowgirl](https://www.trendhunter.com/trends/cowgirl-grass). The spread, which appears in V magazine's upcoming 64th issue, was inspired by the provocative style of Maria Felix, a [Mexican film actress](https://www.trendhunter.com/trends/alas-pa-volar) who rose to fame in the 1950s. Daria Werbowy in V64 was photographed by Mario Testino. Wearing a smattering of neutral colours such a beige and black with [wide-brimmed hats](https://www.trendhunter.com/trends/melissa-x-maldito), wrapped snake accessories and inflections of Mexicana, Werbowy looks stunning. ## Trend Insights (Trend Hunter) - Score: 5.1/10 - Popularity: 56% | Activity: 88% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What's Driving This Trend - **Mexican-inspired Fashion:** The popularity of Maria Felix's provocative style can spark a new wave of Mexican-inspired fashion, especially in accessories and headwear. - **Cowgirl Aesthetic:** The mix of elegant and rugged style in Werbowy's photoshoot can disrupt the cowgirl aesthetic by inspiring more upscale and luxury options in western wear. - **Gender-bending Fashion:** Werbowy's portrayal of a cigar-smoking cowgirl is a prime example of gender-bending fashion that can widen the market for androgynous clothing and accessories. ### Who This Affects Most - **Fashion:** Fashion brands and designers can take inspiration from the Mexican-inspired and gender-bending fashion trends to create disruptive innovation in the industry. - **Accessories:** The popularity of wide-brimmed hats and snake accessories can fuel a disruptive innovation wave in the accessories industry, particularly in creating bold and statement pieces. - **Photography:** Photographers and visual artists can leverage the popularity of this photoshoot trend to create more gender-bending and provocative content that highlights diverse cultures and history. ## Related on Trend Hunter - [Couture Beauty Campaigns](https://www.trendhunter.com/trends/dior-2024-campaign.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Mexican Artist-Honoring Cannabis Brands](https://www.trendhunter.com/trends/alas-pa-volar.md) - [Cowboy-Inspired Runways](https://www.trendhunter.com/trends/louis-vuitton-fw-2024.md) - [Western-Inspired Statement Boots](https://www.trendhunter.com/trends/melissa-x-maldito.md) - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md) - [Feminine Western Fragrances](https://www.trendhunter.com/trends/cowgirl-grass.md) - [Exploratory Rose-Centered Fashion Campaigns](https://www.trendhunter.com/trends/eva-green.md) - [Body Paint Fashion Campaigns](https://www.trendhunter.com/trends/miley-cyrus-maison-margiela.md)