# Ninja Ambush Videos 'DARE TO FIGHT!?' Shows off Public Improv at Its Best By Matt Ho | Published 2011-10-25 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/dare-to-fight References: [torontoist](http://torontoist.com/2011/10/extra-extra-non-lethal-ninjas-and-a-younger-yonge/) & [youtu.be](http://youtu.be/0t71cexWzvM) One of the latest viral videos to hit the web is called 'DARE TO FIGHT!?,' which teaches that challenging a ninja who dares you to fight him/her isn't a good idea after all. [Improv in Toronto](https://www.trendhunter.com/trends/dungeon-tryouts) decided to stage a little prank called DARE TO FIGHT!? and it's one of the most outrageous things I've ever seen. The premise is that one person is dressed as a ninja standing proudly with a sign that says "FIGHT ME" while a [sword is offered](https://www.trendhunter.com/trends/musashi-japan) to passersby. Of course, what anyone would expect picking up the weapon is a friendly one-on-one fight. What they don't expect is the ninja to throw up an arm like He-Man and scream "NINJA," which in turn summons [a whole horde of other ninjas](https://www.trendhunter.com/trends/sumo-showdowns) they have to fight. Watch the video for hilarious reactions and accompanied by epic music. ## Trend Insights (Trend Hunter) - Score: 1.9/10 - Popularity: 4% | Activity: 44% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Humor](https://www.trendhunter.com/humor) ## Key Themes ### Why This Trend Is Growing - **Viral Improv Videos:** Creating viral improv videos can engage and entertain online audiences, generating significant attention and brand awareness. - **Prank Marketing:** Executing elaborate pranks as a marketing strategy can capture the attention of viewers and promote brand recognition. - **Unexpected Endings:** Surprising audiences with unexpected and outlandish outcomes in videos can create a memorable and shareable experience. ### Industries Being Reshaped - **Entertainment:** The entertainment industry can capitalize on viral improv videos by creating content that captivates and engages online audiences. - **Marketing and Advertising:** Marketing and advertising firms can explore the use of prank videos as a unique and attention-grabbing strategy to promote products or services. - **Social Media:** Social media platforms and influencers can leverage the shareability of unexpected endings in videos to increase engagement and reach. ## Related on Trend Hunter - [Ninja-Inspired Curated Snack Boxes](https://www.trendhunter.com/trends/curated-snack-boxes.md) - [Unconventional Changemakers Campaigns](https://www.trendhunter.com/trends/daring-moves.md) - [Ninja-Themed Card Games](https://www.trendhunter.com/trends/baby-ninjas.md) - [Immersive Fighting Math Games](https://www.trendhunter.com/trends/karate-math-dojo.md) - [Fight-Themed Whiskey Campaigns](https://www.trendhunter.com/trends/bear-fight-whiskey-ad.md) - [Anti-Fraud Educational Ads](https://www.trendhunter.com/trends/fraud-fighters.md) - [Iced Coffee Challenges](https://www.trendhunter.com/trends/iced-coffee-dare.md) - [10-Minute Grocery Deliveries](https://www.trendhunter.com/trends/10minute-grocery-deliveries.md) - [Immersive Coffee Pop-Ups](https://www.trendhunter.com/trends/ninja-luxe-caf.md)