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# Cheetos-Hued Hair
Thomas Penfound Turns Into Annie Lennox for Dansk #25

By Marissa Brassfield | Published 2011-06-02 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/dansk-25
References: [thefashionisto](http://thefashionisto.com/thomas-penfound-by-aitken-jolly-for-dansk/) & [danskmagazine](http://danskmagazine.com/)

This Dansk #25 magazine editorial turns model Thomas Penfound into an androgynous Annie Lenox circa Missionary Man. Stylist Anders Solvsten selected a series of [gender-bending separates](https://www.trendhunter.com/trends/shapes-we-take) from the likes of Maison Martin Margiela, Tom Ford and Vivienne Westwood.

Photographer Aitken Jolly captured Penfound against plain light and dark backgrounds so as not to take away from the model's [Cheetos](https://www.trendhunter.com/trends/cheetos-bold-to-the-bone-costume)-orange hair, [gothic makeup and eccentric fashion](https://www.trendhunter.com/trends/wildest-ones-yet). The aforementioned fiery mane makes Penfound's black, white and brown fashion pop even more.

My favorite look in this Dansk #25 editorial is the one in which Thomas Penfound is wearing a black V-neck sweater pulled down over one shoulder. His steely gaze into the camera and angular features make me think of Lady Gaga's unconventional look.

## Trend Insights (Trend Hunter)

- Score: 4.7/10
- Popularity: 86% | Activity: 46% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Why This Trend Is Growing

- **Gender-bending Fashion:** The trend of gender-bending fashion allows for creative experimentation and blurs traditional fashion norms.
- **Colorful Hair:** Colorful hair has become a popular trend, offering individuals a unique means of self-expression and style.
- **Unconventional Beauty:** The rise of unconventional beauty celebrates uniqueness and challenges traditional standards of attractiveness.

### Industries Being Reshaped

- **Fashion:** The fashion industry can capitalize on the gender-bending trend by designing gender-neutral clothing lines and accessories.
- **Beauty:** The beauty industry can cater to the demand for colorful hair with a range of vibrant and easy-to-use hair dye products.
- **Photography:** The photography industry can embrace the trend of unconventional beauty by capturing and highlighting diverse and unique perspectives.

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