# High-Protein Dairy Snacks Danone GetPRO Comes in 11 Options with Up to 25-Grams of Protein By Michael Hemsworth | Published 2023-09-07 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/danone-getpro References: [foodbev](https://www.foodbev.com/news/danone-debuts-range-of-high-protein-dairy-snacks/) & [danone](https://www.danone.co.uk)  The [Danone GetPRO](https://www.trendhunter.com/trends/yopro) dairy snack range is being launched by the brand in the UK and Ireland to provide health-conscious consumers with a delicious way to increase their intake of protein. The product range includes 11 varieties to choose from that each contain between 15 and 25-grams of protein per serving. The products include yogurts, puddings, drinks and mousses that are great for snacks or desserts, and also have a low fat content or 0% with no added sugars. Category Director at [Danone UK&I](https://www.trendhunter.com/trends/danone-skyr) Tom Hickton spoke on the Danone GetPRO dairy snack range saying, "We noticed there was a genuine consumer need for great tasting, [high-protein products](https://www.trendhunter.com/trends/highprotein-yogurt) that could support consumers on their fitness journey – and GetPRO is here to do just that. GetPRO will tap into the ever-growing protein segment here in the UK, cementing Danone’s leadership as the number one branded manufacturer in the yogurt category.” ## Trend Insights (Trend Hunter) - Score: 7.0/10 - Popularity: 92% | Activity: 99% | Freshness: 18% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What Makes This Trend Stand Out - **Protein-enriched Dairy Products:** Protein-Enriched dairy products offer health-conscious consumers a delicious and convenient way to increase their protein intake. - **Low-fat High-protein Snacks:** Low-fat high-protein snacks meet the demand for healthier snack options that provide a significant amount of protein. - **Growing Protein Segment in the UK:** The growing protein segment in the UK offers an opportunity for brands like Danone to establish themselves as leaders in the yogurt category. ### Sectors Adopting This - **Dairy Industry:** The dairy industry can take advantage of the trend towards high-protein dairy snacks to create innovative products that cater to health-conscious consumers. - **Snack Industry:** The snack industry has the potential to disrupt the market by offering low-fat high-protein snacks that meet the demand for healthier snack options. - **Fitness Industry:** The fitness industry can tap into the growing protein segment by promoting the consumption of protein-enriched dairy products as part of a healthy and active lifestyle. ## Related on Trend Hunter - [High-Protein Yogurt Sticks](https://www.trendhunter.com/trends/yopro.md) - [Free-From High-Protein Yogurts](https://www.trendhunter.com/trends/danone-skyr.md) - [Athlete-Targeted Dairy Products](https://www.trendhunter.com/trends/highprotein-dairy-products.md) - [Chilled High-Protein Dairy Products](https://www.trendhunter.com/trends/the-gym-kitchen-highprotein-products.md) - [Collaborative High-Protein Dairy Products](https://www.trendhunter.com/trends/mller-x-myprotein.md) - [Dairy Brand Protein Treats](https://www.trendhunter.com/trends/mller-and-myprotein.md) - [High-Protein Yogurt Lines](https://www.trendhunter.com/trends/oikos-pro-highprotein.md) - [High-Protein Gym-Goer Desserts](https://www.trendhunter.com/trends/nestl-lindahls-pro-strawberry-sundae.md) - [Snackable Protein Cheeses](https://www.trendhunter.com/trends/babybel-protein.md)