# Nutritious Flavored Milk Powders Dano Flavoured Milk Now Comes in Chocolate and Strawberry Flavors By Katherine Pendrill | Published 2017-12-14 | Life-Stages Source: Trend Hunter, https://www.trendhunter.com/trends/dano-flavoured-milk References: [beverageindustrynews.ng](https://beverageindustrynews.com.ng/index.php/2017/12/12/arla-dano-adds-excitement-to-milk-taste-with-the-introduction-of-chocolate-and-strawberry-flavours/) & [dano.ng](http://dano.com.ng/flavouredmilk/) Milk is a staple in many Nigerian households and now consumers have a new option to choose from with the debut of Dano Flavoured Milk. With two tasty flavors to choose from, the new flavored milk powders make [nutrient-rich dairy products](https://www.trendhunter.com/trends/thr5ve-15-lowfat-milk) more appealing to [families with kids](https://www.trendhunter.com/trends/kids-superfuel). Available as of this month, consumers can now enjoy Dano Flavoured Milk in both [Strawberry and Chocolate varieties](https://www.trendhunter.com/trends/chocolate-milks). Each flavor comes as a milk-based powder that is rich in protein, carbohydrates, Vitamin D, and other vital nutrients. The products are largely meant for children and families who are looking for ways to enjoy the nutrient-rich benefits of milk products, but in more exciting and flavorful formats. Mads Burmester, Managing Director, TG Arla Nigeria, also notes that, "because milk remains a very important nutrient-packed food, Dano wants to establish a rich milk drinking culture in Nigeria beyond breakfast occasion." ## Trend Insights (Trend Hunter) - Score: 1.2/10 - Popularity: 21% | Activity: 6% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha - Top markets: Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Youth](https://www.trendhunter.com/youth) ## Key Themes ### What Makes This Trend Stand Out - **Flavored Milk Powders:** The introduction of Dano Flavoured Milk demonstrates a trend towards making nutrient-rich dairy products more appealing through the use of flavors. - **Nutrient-rich Dairy Products:** There is a growing trend of offering dairy products that are rich in protein, carbohydrates, Vitamin D, and other vital nutrients to appeal to health-conscious consumers. - **Milk Drinking Culture:** Dano aims to establish a culture of milk consumption beyond breakfast, which presents an opportunity to disrupt traditional drinking habits and expand milk consumption occasions. ### Sectors Adopting This - **Dairy Industry:** The introduction of flavored milk powders presents an opportunity for the dairy industry to attract new consumers, particularly families with children who are seeking more appealing milk options. - **Food and Beverage Industry:** The trend towards nutrient-rich dairy products opens up innovation opportunities for companies in the food and beverage industry to develop and market healthier and more enticing dairy products. - **Children and Family Consumer Goods:** The availability of flavored milk powders provides an opportunity for the children and family consumer goods industry to offer appealing and nutritious milk products that cater to the preferences of young consumers. ## Related on Trend Hunter - [Dubai-Style Flavored Milks](https://www.trendhunter.com/trends/dubai-chocolate-milk.md) - [Swiss Chocolate-Flavored Drinks](https://www.trendhunter.com/trends/chocolate-milk-products.md) - [Low-Sugar Milk Protein Drinks](https://www.trendhunter.com/trends/nurishment-no-sugar-added.md) - [Nutritious Protein Milkshakes](https://www.trendhunter.com/trends/shaken-udder-protein-milkshakes.md) - [Protein-Rich Chocolate Malt Mixes](https://www.trendhunter.com/trends/nestl-milo-pro.md) - [Dual-Flavor Nutrition Drinks](https://www.trendhunter.com/trends/nurishment-flavour-fusion.md) - [Functional Candy-Inspired Milk Beverages](https://www.trendhunter.com/trends/mms-brownie-milk.md) - [Adult Medical Nutrition Products](https://www.trendhunter.com/trends/danone-fortimel-balanced.md) - [Fruity Lactose-Free Beverages](https://www.trendhunter.com/trends/strawberry-30g-protein.md)