# Celebrity Offspring Advertising Dannielynn Birkhead Follows Late Mom as GUESS Model By Michael Hemsworth | Published 2012-11-29 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/dannielynn-birkhead References: [adrants](http://www.adrants.com/2012/11/anna-nicole-smiths-6yearold-daughter.php) & [guesskids.guess](http://guesskids.guess.com) Dannielynn Birkhead, daughter of late Playboy bunny Anna Nicole Smith, is set to appear in GUESS clothing ads as her mother did before her. The six-year-old will follow in her mother's footsteps by starring in a series of ads for the youthful clothing brand’s children’s diffusion line. Birkhead’s mother previously appeared in a series ads beginning back in 1993, which began her career in the modelling world. The center of controversy after Smith’s untimely death, Birkhead was the subject of a turbulent custody battle between two of her mother’s former lovers. The six-year-old will star in the ads alongside other celebrity offspring including musician Babyface’s daughter Peyton Edmunds. The ads are slated for a 2013 release beginning in January. ## Trend Insights (Trend Hunter) - Score: 1.9/10 - Popularity: 21% | Activity: 27% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Gen Z, Gen Alpha, Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography) ## Key Themes ### What Makes This Trend Stand Out - **Celebrity Offspring Advertising:** Dannielynn Birkhead's modeling gig with GUESS presents an opportunity for other celebrity children to enter the fashion advertising industry. - **Children's Clothing Ads:** The increasing trend of featuring celebrity kids in fashion ads provides a disruptive innovation opportunity for companies targeting the children's clothing market. - **Legacy Modeling Careers:** The continuation of modeling careers through celebrity offspring advertising opens up new opportunities for brands to tap into the nostalgia and appeal of famous parents. ### Sectors Adopting This - **Fashion Advertising:** The use of celebrity offspring in ads for children's clothing represents a disruptive innovation in the fashion advertising industry. - **Children's Fashion:** The trend towards featuring celebrity kids in fashion ads creates disruptive innovation opportunities in the children's fashion industry. - **Modeling Agencies:** The rise of celebrity offspring modeling careers presents disruptive innovation opportunities for modeling agencies to expand their portfolios and clientele. ## Related on Trend Hunter - [Intergenerational Fashion Series](https://www.trendhunter.com/trends/gapstudios-fw25.md) - [Influencer-Led Kids Clothing Collections](https://www.trendhunter.com/trends/gen-kids-clothing-brand.md) - [Ultra-Femme Phone Accessories](https://www.trendhunter.com/trends/wildflower-cases.md) - [Iconic Singer-Starring Campaigns](https://www.trendhunter.com/trends/saint-laurent-and-diana-ross.md) - [80s-Style Actress-Approved Activewear](https://www.trendhunter.com/trends/old-navy-active.md) - [Holiday Loungewear Capsules](https://www.trendhunter.com/trends/skimsloungeset-holiday.md) - [Celebrity Fragrance Campaigns](https://www.trendhunter.com/trends/dior-addict-1.md) - [Actress-Approved Prestigious Beauty Brands](https://www.trendhunter.com/trends/daisy-edgarjones.md) - [Customer-Starring Billboards](https://www.trendhunter.com/trends/og-influencers.md)