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# Athletically Nomadic Editorials
The Exit Magazine Dani Witt Photoshoot Displays Wanderer Looks

By Jordy E | Published 2014-12-24 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/danit-witt
References: [thefashionography](http://thefashionography.com/dani-witt-exit-magazine-fw-2014) & [exitmagazine](http://www.exitmagazine.co.uk)

The Exit Magazine Fall/Winter 2014 editorial featuring model Dani Witt displays an [athletic take on classic nomadic looks](https://www.trendhunter.com/trends/rose-boreal). Photographer Dario Catellani made the unexpectedly sporty looks come to life via a gritty urban backdrop complete with high rise buildings and electrical wires.

Stylist Catherine Newell-Hanson made Witt appear much like a sporty wanderer in this Exit Magazine series. She got at this unusual look via [low-rise lace-up sneakers, zip-up hooded sweaters](https://www.trendhunter.com/trends/staud-sport-1) and plaid skirts. These gym-appropriate pieces were matched with oversize coats and bomber jackets, making Witt come across as ready for a long trip abroad.

Paired with these motifs were [autumn hues](https://www.trendhunter.com/trends/red-run-active). While this collection of apparel can arguably be worn during most seasons, Newell-Hanson opted for autumnal shades via dark red, brown and green hues.

## Trend Insights (Trend Hunter)

- Score: 2.0/10
- Popularity: 35% | Activity: 17% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Why This Trend Is Growing

- **Athletic Nomadic Fashion:** Opportunity for design firms to create sporty yet functional clothing for the adventurous traveler.
- **Urban Backdrop Photography:** Chance for photographers to capture urban landscapes in a way that highlights contrasting fashion styles.
- **Plaid Skirt Trend:** Potential for retailers to leverage the popularity of plaid skirts by incorporating them into sporty, nomadic fashion collections.

### Industries Being Reshaped

- **Fashion Design:** The athletic and nomadic looks in the Exit Magazine photoshoot provide ample opportunity for fashion designers to create functional yet fashion-forward clothing.
- **Photography:** The urban backdrop used in the photoshoot showcases the potential for photographers to use natural environments to enhance fashion editorials.
- **Retail:** The popularity of plaid skirts in this editorial create a trend opportunity for retailers to integrate them into their stock.

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