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# Clever Edible Typography
Danielle Evans Made Witty Phrases Out of Food

By Sarah Dos Santos | Published 2013-12-15 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/danielle-evans
References: [foodiggity](http://www.foodiggity.com/edible-typography-by-marmalade-bleue/) & [marmaladebleue](http://marmaladebleue.com/)

Danielle Evans of Marmalade Bleue designed these witty phrases out of food. By doing this, she gives food personality and flare. ‘Type is Sweet’ is made out of [crushed cookie crumbs](https://www.trendhunter.com/trends/follow-your-ears) and ‘This is my Jam’ is made out of [delicious jam](https://www.trendhunter.com/trends/devoured-campaign). She even designed a ‘Sizzlin’ type out of [flavored minced beef](https://www.trendhunter.com/trends/jane-foodie). Her designs are so charming and fitting.

Her website has a variety of different food typography projects she has done. It’s amazing how such a messy food can turn into a beautiful, neat phrase. Danielle Evans took something that could've been so plain and boring and turned it into this delicious new idea. Making fonts out of food is just another way that creative people are able to express themselves and inspires. This food typography series certainly achieves that goal.

## Trend Insights (Trend Hunter)

- Score: 4.3/10
- Popularity: 71% | Activity: 51% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What's Driving This Trend

- **Edible Typography:** Opportunity for food and art industries to combine and create unique, personalized products.
- **Visual Food Branding:** Opportunity for businesses to incorporate creative and fun food designs into their marketing strategies.
- **Food Artistry:** Opportunity for artists and chefs to showcase their creativity and skill by using food as their medium.

### Who This Affects Most

- **Food:** In the food industry, there is an opportunity to use creative food typography to add value and appeal to food products.
- **Art:** In the art industry, there is an opportunity to create unique pieces of art by using food as a medium.
- **Design:** In the design industry, there is an opportunity to incorporate food typography into various creative projects, such as branding and advertising.

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- [Instant Noodle-Crafted Fonts](https://www.trendhunter.com/trends/times-new-ramen.md)
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- [Accessible Design Campaigns](https://www.trendhunter.com/trends/really-really-good-design.md)
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