# Artistic Air Fresheners Daniele Bortotto Creates Silicone Dispensers are Stylish and Chic By Meghan Young | Published 2013-07-12 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/daniele-bortotto References: [psfk](http://www.psfk.com/2013/07/mood-elevating-air-fresheners.html) & [cargocollective](http://cargocollective.com/danielebortotto/SILICON-DISPENSERS) No matter how often Febreze, Glade and other similar [air freshener products](https://www.trendhunter.com/trends/premium-scented-oil-diffuser) revamp their look, they will always stick out like sore thumbs in the home; Daniele Bortotto provides a beautiful alternative that is both chic and modern. Like [abstract sculptures](https://www.trendhunter.com/trends/aw030001na), Daniele Bortotto's [silicon scent dispensers](https://www.trendhunter.com/trends/wellbeing-pods) freshen the air in style. Comprised of three designs, Daniele Bortotto addresses different needs with each one. The Eau d’Orange is made to keep the mind agile, which is perfect for the office, while the Pillow n. 5 is for those who can't sleep and the Air de Provence is designed to keep big city stench at bay with a waft of the countryside. Taking on drastically different shapes and colors, Daniele Bortotto's smelly creations are just begging to be picked up and sniffed at. ## Trend Insights (Trend Hunter) - Score: 1.4/10 - Popularity: 16% | Activity: 18% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### Key Themes Behind This Trend - **Silicone Scent Dispensers:** Silicone scent dispensers offer a stylish and chic alternative to traditional air freshener products. - **Abstract Sculptural Designs:** Abstract sculptural designs in air freshener products provide a unique and modern aesthetic for homes and offices. - **Targeted Scent Solutions:** Air fresheners with specific scents cater to different needs, such as promoting alertness, aiding sleep, or masking city odors. ### Where This Applies - **Home Decoration:** The home decoration industry can incorporate silicone scent dispensers as stylish and functional accessories. - **Office Supplies:** Office supply companies can explore silicone scent dispensers as a modern alternative to traditional air fresheners in workspaces. - **Fragrance and Perfume:** The fragrance and perfume industry can innovate by creating targeted scent solutions for specific needs, such as promoting alertness or aiding sleep. ## Related on Trend Hunter - [Modern Sleek Diffuser Concepts](https://www.trendhunter.com/trends/metal-aroma.md) - [Ultra-Modern Sculptural Scent Diffusers](https://www.trendhunter.com/trends/smart-aromatherapy-diffuser.md) - [High-Tech Fragrance Diffusers](https://www.trendhunter.com/trends/frederic-malles-fleur-mecanique.md) - [Natural Oil Air Fresheners](https://www.trendhunter.com/trends/natural-air-freshener-sprays.md) - [Kinetic Air Fresheners](https://www.trendhunter.com/trends/conecto-air-perfume.md) - [Hangable Fragrance Tags](https://www.trendhunter.com/trends/fragrance-tags.md) - [Plant-Shaped Air Purifiers](https://www.trendhunter.com/trends/artsy-air-purifiers.md) - [Planter-Like Air Fresheners](https://www.trendhunter.com/trends/air-freshener-with-motion-sensors.md) - [Smart Scent Diffusers](https://www.trendhunter.com/trends/airia-by-febreze.md)