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# Greek God Surfboards
The Daniela Garreton Poseidon Board Channels Mythology

By Romina S. Cortellucci | Published 2012-07-12 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/daniela-garreton-poseidon
References: [notcot.org](http://www.notcot.org/post/48934/) & [dagarreton.tumblr](http://dagarreton.tumblr.com/post/26499557380/poseidon-daniela-garreton-for-ripcurl-posca)

The legendary God of Sea is illustrated on the Daniela Garreton Poseidon surfboard. The board was created by Basque Country-based illustrator Garreton, and was part of the collaboration between the ultimate surfing company Rip Curl and POSCA markers. The partnership uses water-based markers, known for producing a paint-like finish, to customize a surfboard.

The artist claims on her Tumblr to "draw fishermen, beards and everything sea-related." Finding the perfect canvas for her work, Garreton gives the king of the sea and master of fisherman an epic beard to really add to the allure of the piece. This incredible surfboard makes Poseidon a complete badass and will probably have the same effect on anyone surfing with it.

## Trend Insights (Trend Hunter)

- Score: 5.5/10
- Popularity: 71% | Activity: 86% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, South America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Sports](https://www.trendhunter.com/sports)

## Key Themes

### Why This Trend Is Growing

- **Customized Surfboards:** The collaboration between Rip Curl and POSCA markers showcases the potential for personalized and artistic surfboards.
- **Water-based Markers:** The use of water-based markers by POSCA demonstrates the demand for more environmentally friendly and innovative art supplies.
- **Illustrated Surfboards:** The Daniela Garreton Poseidon board highlights the trend of incorporating visually stunning illustrations into surfboard designs.

### Industries Being Reshaped

- **Surfing Equipment:** This collaboration presents an opportunity for the surfing equipment industry to explore partnerships with artists to create unique and customizable surfboards.
- **Art Supplies:** The success of water-based markers in the surfboard customization process suggests a potential market for more eco-friendly and versatile art supplies.
- **Visual Arts:** The use of illustrated surfboards opens up possibilities for artists to expand their work beyond traditional canvases and explore new mediums.

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