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# Harry Potter (Daniel Radcliffe) Sexifies his Image

By Juan Carlos Bonilla | Published 2007-01-31 | Naughty
Source: Trend Hunter, https://www.trendhunter.com/trends/daniel-redcliffe-capture-press-attention-by-a-brilliant-marketing-strategy
References: [portkey.it](http://www.portkey.it/galleries/displayimage.php?album=77&pos=5)

[Hogwarts student Harry Potter](https://www.trendhunter.com/trends/harry-potter-jigsaw-puzzle) (Daniel Radcliffe) is showing his audience that he can not only be an innocent wiz but a also hot young teenage actor ready to show his talent in more complicated roles. In a recent photo shoot, he has taken a drastic turn in his career. He will take part in [west end production in London](https://www.trendhunter.com/trends/tough-guys-soft-sweaters) of the controversial play “Equus”. This is not the Harry Potter you have seen before.

## Trend Insights (Trend Hunter)

- Score: 6.8/10
- Popularity: 99% | Activity: 97% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Naughty](https://www.trendhunter.com/naughty)

## Key Themes

### What's Driving This Trend

- **Evolution of Child Stars:** The trend of former child stars breaking out of childlike roles towards more mature and riskier roles opens opportunities for disruption in the entertainment and media industries.
- **Controversial Performances:** The trend of actors taking part in controversial performances provides opportunities for disruptive innovation in theater and arts industries.
- **Rebranding Through Risqué Projects:** The trend of actors reinventing their image through sexually charged or risky projects suggests opportunities for disruptive innovation in the entertainment and public relations industries.

### Who This Affects Most

- **Entertainment Industry:** The entertainment industry can explore new avenues of storytelling and expand their audience by breaking out of traditional childlike roles and taking on more mature performances.
- **Media Industry:** The media industry can capitalize on the public's fascination with child stars growing up and explore new ways to cover and generate content around their controversial performances.
- **Public Relations Industry:** The public relations industry has an opportunity to rebrand actors and celebrities through partnerships with sexier and more risqué projects that speak to their audience's (changing) interests.

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