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Daniel Pink EXPLOITING CHAOS Testimonial

— August 25, 2009 — About
Bestselling author Daniel Pink knows a thing or two about the ever-changing world of business. With three books aimed at documenting, explaining and analyzing these changes, as well as numerous articles featured in publications like The New York Times, Harvard Business Review, Fast Company and Wired, Pink is one of the utmost respected idea men in the field.

Daniel Pink’s reaction upon viewing Jeremy Gutsche’s book expresses the importance of this daring publication. He said, “EXPLOITING CHAOS is a rousing battle cry for the kind of creative, risky thinking that is most needed in times of change and disorder. Whether you’re a CEO trying to stay ahead of the curve, a daydreaming teenager, or a wannabe trailblazer, this bold guide is the shake-up you need to check your assumptions, get inspired, and turn business-as-usual totally upside down.”  

In the current economic state, it’s important to sort through the chaos and uncover hidden opportunities for your business. EXPLOITING CHAOS guides you not only on how to survive the economic crisis, but also on how to use it to your advantage.
Trend Themes
1. Exploiting Chaos for Creative Thinking - Using chaos as a tool to inspire creative thinking and innovation in business.
2. Surviving and Thriving in Economic Crisis - Finding opportunities and success during times of economic crisis.
3. Disruptive Innovation for Business-as-usual - Challenging assumptions and embracing new ways of thinking to shake up traditional business practices.
Industry Implications
1. Business Consulting - Consulting with businesses to identify and capitalize on potential opportunities during times of change and crisis.
2. Publishing - Publishing and promoting books and articles that encourage creative thinking and innovation in the business world.
3. Education and Training - Teaching and training individuals and businesses to utilize chaos as a tool for innovation and success.
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