# Avant-Garde Twins Daniel Bolliger Creates a Mirror Effect for 'Creatures' By Marissa Brassfield | Published 2009-07-23 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/daniel-bolliger-creatures References: [behance.net](http://www.behance.net/Gallery/CREATURES/271054) & [danielbolligerstudio](http://www.danielbolligerstudio.com/) Models dressed in [avant-garde fashion](https://www.trendhunter.com/trends/hm-x-glenn-martens) are enough eye candy on their own, but when they're doubled and combined with [surreal HDR photography](https://www.trendhunter.com/trends/ai-and-digital-twins), as in Daniel Bolliger's 'Creatures,' the results are even more fabulous. Daniel Bolliger's 'Creatures' features double doses of the same model in a surreal environment. From Beetlegues pants to shiny silver unisuits and sky-high cartoon hair, this shoot is one that needs to be seen to be believed. **Implications** - In order to gain attention from the busy consumer, companies must be strategic when devising advertising campaigns. Repetition (as demonstrated with this [twin fashion spread](https://www.trendhunter.com/trends/winter-2025-campaign)) is a great way to garner recognition from occupied individuals. Companies should consider how to incorporate brand repetition in both products and advertisements in order to distinguish a stronger brand image. ## Trend Insights (Trend Hunter) - Score: 3.8/10 - Popularity: 69% | Activity: 36% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What's Driving This Trend - **Avant-garde Fashion:** There is an opportunity for fashion industry to create more edgy and creative designs that push the boundaries of traditional fashion. - **HDR Photography:** The photography industry can explore more surreal and visually captivating techniques to create dynamic imagery. - **Brand Repetition:** Companies can use repetition as a marketing tool to create a stronger brand image and increase brand recognition. ### Who This Affects Most - **Fashion:** The fashion industry can benefit from incorporating avant-garde designs and creative concepts for fashion shoots and advertisements. - **Photography:** The photography industry can explore the use of HDR photography and surreal environments to create more visually dynamic images for advertising and art. - **Marketing and Advertising:** The marketing and advertising industry can use the technique of brand repetition to create stronger brand images and increase brand recognition for products and services. ## Related on Trend Hunter - [AI-Powered Digital Fashion Solutions](https://www.trendhunter.com/trends/pixelz-x-le-troch.md) - [Duality-Exploring Art Exhibitions](https://www.trendhunter.com/trends/design-duo-double-feature.md) - [AI-Powered Fashion Photography Platforms](https://www.trendhunter.com/trends/betterstudio.md) - [Reimagined Digital Fashion](https://www.trendhunter.com/trends/deep-23.md) - [Campaign-Quality GenAI Models](https://www.trendhunter.com/trends/pixelz-digital-twins.md) - [Contemporary Fashion Retrospectives](https://www.trendhunter.com/trends/balenciaga-by-demna.md) - [Surrealist-Inspired Tea Pots](https://www.trendhunter.com/trends/tea-for-two-collection.md) - [Unique Artistic Books](https://www.trendhunter.com/trends/amusebouche.md) - [Star-Studded Fashion Collections](https://www.trendhunter.com/trends/winter-2025-campaign.md)