# Soaring Model Films Ksubi Kolors by Daniel Askill Brings Operatic Slow-Motion Film Ingenuity By Wesley Grant | Published 2011-05-09 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/daniel-askill-ksubi-kolors References: [fashioncopious.typepad](http://fashioncopious.typepad.com/fashioncopious/2011/05/ksubi-kolors-film.html) & [fashioncopious.typepad](http://fashioncopious.typepad.com/fashioncopious/film/) The [Ksubi](https://www.trendhunter.com/trends/ksubi-unveils-kswim) Kolors Film is directed by Daniel Askill for the Australian fashion label Ksubi and promotes Ksubi’s [colored denim range](https://www.trendhunter.com/trends/ksubi-by-elle-collection). The film's ingenuity stems from its stirring opera music and epic fume-fueled, slow-motion battle that combines three soaring color-clad models and a trio of 80s muscle cars. Askill’s idea to combine the opera music, odd scenes and slow-motion film style is commendable and captures each and every denim movement and smoke billow at 1500 frames per second. I love Ksubi’s unconventional approach to marketing its denim range; it works so well. Shot next to Sydney’s [Kingsford Smith International Airport](https://www.trendhunter.com/trends/christmas-coal) and featuring models Bambi Northwood-Blythe, Cisco Gorrow and Heidi Harrington-Johnson, this film will surely mesmerize you. ## Trend Insights (Trend Hunter) - Score: 2.5/10 - Popularity: 12% | Activity: 54% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Commercials](https://www.trendhunter.com/commercials) ## Key Themes ### Why This Trend Is Growing - **Slow-motion Film:** Opportunities for incorporating slow-motion film techniques to create visually captivating and attention-grabbing marketing content. - **Colored Denim:** Exploring the growing trend of colored denim in the fashion industry and how it can be marketed in unconventional ways. - **Opera Music:** Discovering the potential of using opera music in advertising campaigns to evoke emotions and create a unique brand experience. ### Industries Being Reshaped - **Fashion:** Innovative marketing strategies using slow-motion films and unconventional approaches for promoting clothing and denim brands. - **Film Production:** Creating visually stunning slow-motion films that combine music, fashion, and unique storytelling to captivate audiences and highlight brand identity. - **Music Marketing:** Utilizing opera music in advertising campaigns to enhance brand storytelling and create memorable experiences for customers in various industries such as fashion, film, and more. ## Related on Trend Hunter - [Streetwear Label Expansions](https://www.trendhunter.com/trends/ksubi-unveils-kswim.md) - [Elevated Grunge Streetwear](https://www.trendhunter.com/trends/express-to-mars.md) - [Streetwear Experimental Kids Capsules](https://www.trendhunter.com/trends/ksubi-kids.md) - [Bravery-Celebrating Short Films](https://www.trendhunter.com/trends/all-is-beauty.md) - [Cinematic Denim Campaigns](https://www.trendhunter.com/trends/shaboozey-and-matty-matheson.md) - [Stylishly Fused Denim Capsules](https://www.trendhunter.com/trends/ksubi-by-elle-collection.md) - [Poeticized Luxury Fashion Campaigns](https://www.trendhunter.com/trends/salute-the-detail.md) - [Sculpted Denim Capsules](https://www.trendhunter.com/trends/anatomic-denim.md) - [Cinematic Fashion Films](https://www.trendhunter.com/trends/the-tiger.md)