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# Vibrant Flirty Makeup
Danessa Myricks Beauty is Relaunching Its University Classes + New Products

By Grace Mahas | Published 2020-09-12 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/danessa-myricks-beauty
References: [danessamyricksbeauty](https://www.danessamyricksbeauty.com/) & [danessamyricksuniversity](https://www.danessamyricksuniversity.com/)

[Danessa Myricks Beauty](https://www.trendhunter.com/trends/barrier-boost), the popular female-led, black-owned business launched by none other than entrepreneur Danessa Myricks, recently announced the addition of three new shades for three of its classic, cult-favorite products.

On the roster of new products is **Clorfix**, the versatile hybrid cream color that can be used on eyes, lips, and face, now available in six new sades; **Prism FX Hydrating Lotion**, the lightweight liquid elixir, now available in Golden; and lastly, the **Illuminating Veil**, a highly pigmented cream highlighter, now available in Tempest, Starlight and Paradise.

Alongside the new product hues, Danessa Myricks Beauty also re-launched its beloved university courses, ranging from Dimensional [Skin](https://www.trendhunter.com/trends/soft-matte-makeup) for Deep Skin [Tones](https://www.trendhunter.com/trends/sculpt-tone-arm-cream) to Photography for Makeup Artists, taught by the founder herself. The array of courses range from FREE to $50.

Image Credit: Danessa Myricks Beauty

## Trend Insights (Trend Hunter)

- Score: 2.0/10
- Popularity: 32% | Activity: 19% | Freshness: 9%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### Key Themes Behind This Trend

- **Versatile Hybrid Cream Color:** There is a disruptive innovation opportunity in creating more multi-purpose cosmetic products that can be used on multiple areas of the face.
- **Lightweight Liquid Elixir:** The trend of lightweight liquid elixirs presents an opportunity for innovation in creating hydrating products that provide a natural glow without weighing down the skin.
- **Highly Pigmented Cream Highlighter:** The demand for highly pigmented cream highlighters creates space for innovative products that offer long-lasting luminosity with minimal product usage.

### Where This Applies

- **Cosmetics:** The cosmetics industry can explore disruptive innovation opportunities by focusing on creating versatile products with multi-purpose functionalities.
- **Beauty Education:** There is an opportunity for disruptive innovation in beauty education by offering online courses taught by industry experts, providing flexible and accessible learning options.
- **Photography:** The photography industry can explore disruptive innovation opportunities by developing specialized courses tailored to makeup artists, teaching them how to create visually captivating makeup looks for photography.

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