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# Romantic Long-Lasting Cosmetics
Stila Cosmetics Debuts the New Dancing in the Moonlight Collection

By Grace Mahas | Published 2022-09-19 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/dancing-in-the-moonlight
References: [shop.shoppersdrugmart](https://shop.shoppersdrugmart.ca/) & [stilacosmetics](https://www.stilacosmetics.com/?dsgs)

Just in time for fall, [Stila Cosmetics](https://www.trendhunter.com/trends/stila-cosmetics) has launched its newest collection -- Dancing in the Moonlight. The collection will let you create stunning looks effortlessly with its confidence, fun, romantic, and daring elements.

 The new collection features the all-new Stay All Day ArtiStix Graphic Liner, which will dance on your eyelids till the end of the night. In addition, flaunt your superpower pout with the [bold, perfectly-paired shades](https://www.trendhunter.com/trends/eye-tint) of Stay All Day Matte Lip Color - a one-stroke, creamy, matte lipstick - and Stay All Day Matte Lip Liner - a super-precise, skip-proof lip liner in a smooth matte finish. Combined together, these products ensure self-expression that lasts from sunrise to moonlight.

The entire collection is available to purchase online and from [Shoppers Drugmarts](https://www.trendhunter.com/trends/lip-lingerie-lip-stain).

## Trend Insights (Trend Hunter)

- Score: 2.6/10
- Popularity: 43% | Activity: 22% | Freshness: 13%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### What's Driving This Trend

- **Long-lasting Cosmetics:** Developing cosmetics that can last from sunrise to moonlight presents opportunities for disruptive innovation in the beauty industry.
- **Stay All Day Artistix Graphic Liner:** Creating innovative eyeliners that stay on all day and are easy to apply can revolutionize the cosmetics industry.
- **One-stroke Matte Lipsticks:** Developing lipsticks that can provide full color with just one stroke presents opportunities for disruptive innovation in the cosmetics industry.

### Who This Affects Most

- **Beauty:** The beauty industry can capitalize on developing long-lasting, innovative cosmetics that offer maximum self-expression and convenience.
- **Retail:** Developing and selling cosmetics that offer long-lasting wear times and ease of application provides opportunities for retailers to stand out in the market.
- **E-commerce:** With online shopping becoming more popular, developing and selling long-lasting, innovative cosmetics online can offer new opportunities for e-commerce businesses.

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