# Macho Diva Dance Videos Trend Hunter Chris DeLuca Unveils an Unlikely Kylie Minogue Impersonator By Jamie Danielle Munro | Published 2012-10-24 | About Source: Trend Hunter, https://www.trendhunter.com/trends/dance-videos References: [youtube](http://www.youtube.com/watch?v=PdZOrwpGo20&feature=youtu.be) & [trendhunter](http://www.trendhunter.com/trends/kylie-minogue-dance-central)  Conventional dance videos feature artists like Beyonce and Britney Spears, but this [commercial done for the Xbox Kinect](https://www.trendhunter.com/trends/droga5s-wake-up) alters these preconceptions. The video instead features a British man who convinces himself he is Kylie Minogue. Hilarity ensues as he attends a concert for the singer, and proceeds to break into her dressing room and completely take over the performance. This trend fits into the broad category of [dancevertising](https://www.trendhunter.com/trends/apple-and-spike-jonze), as quite a few trends have incorporated [dancing elements into their campaigns](https://www.trendhunter.com/trends/zumba-fitness-party). Chris DeLuca discusses this development, along with his experience of being a Trend Hunter intern. DeLuca interned during the summer of 2011, and always brought enthusiasm and fun to every beer Friday and lunchtime discussion. ## Trend Insights (Trend Hunter) - Score: 4.2/10 - Popularity: 39% | Activity: 78% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [About](https://www.trendhunter.com/about) ## Key Themes ### What Makes This Trend Stand Out - **Dancevertising:** Opportunities for incorporating dance into advertising campaigns to capture audience attention. - **Unexpected Talents:** Innovative use of unlikely performers to ignite humor and interest in a brand or product. - **Celebrity Impersonators:** Growing trend of incorporating celebrity impersonators into advertising campaigns for comedic and relatable effect. ### Sectors Adopting This - **Entertainment:** Opportunities to incorporate unconventional performers into entertainment industry products and marketing. - **Advertising:** Innovative ad campaigns with unexpected talent could attract Higher attention and engagement among audiences. - **Social Media:** Growth in social media platforms provides new opportunities to increase brand exposure through viral content and interactive campaign strategies. ## Related on Trend Hunter - [Rewarding Dance Apps](https://www.trendhunter.com/trends/desperados-dance-club.md) - [Choreographed Retailer-Backed Commercials](https://www.trendhunter.com/trends/gap-and-parker-posey.md) - [Interactive Dance Games](https://www.trendhunter.com/trends/dance-it.md) - [Metaverse Dance Classes](https://www.trendhunter.com/trends/international-dance-day.md) - [Interactive Grooming Brand Pop-Ups](https://www.trendhunter.com/trends/lower-body-spray.md) - [Feel-Good Kombucha Pop-Ups](https://www.trendhunter.com/trends/komboomcha-box.md) - [Festive Humanoid Campaigns](https://www.trendhunter.com/trends/hmnd-01.md) - [Cheeky Swimmer Spirit Campaigns](https://www.trendhunter.com/trends/tom-daley-and-malibu.md) - [Testicular Cancer Awareness Campaigns](https://www.trendhunter.com/trends/kp-nuts-campaign.md)