# Painted Purple Makeovers Dana Taylor Acts as a Canvas for Liz Olivier in Fifty8 Magazine By Meghan Young | Published 2016-03-03 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/dana-taylor References: [fashionising](http://www.fashionising.com/pictures/b--purple-and-gold-beauty-shoot-97687.html) & [billyrood](http://www.billyrood.com/) It's hard not to be completely enamored with Dana Taylor in this beauty editorial. Although the looks are hand's down more artistic than realistic, the use of [bright purple](https://www.trendhunter.com/trends/radiant-lilac) in such a creative way might inspire some women to have a little more fun with their makeup routine as the winter weather let's up and spring can be felt in the air. Shot by photographer Billy Rood, Dana Taylor appears in the latest issue of Fifty8 Magazine. She was the muse of [makeup artist](https://www.trendhunter.com/trends/maczine) Liz Olivier, who appeared to use her more as a blank canvas than a model. The visual striking looks were complemented with [cool, slick, grungy hair](https://www.trendhunter.com/trends/aging-disgracefully-collection) by stylist Monae Everett and matching purple nails by manicurist Omary. ## Trend Insights (Trend Hunter) - Score: 5.8/10 - Popularity: 89% | Activity: 78% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What's Driving This Trend - **Artistic Makeup:** There is an opportunity for makeup companies to create more artistic makeup products and tutorials to inspire women to be more experimental with their makeup looks. - **Unconventional Hair Styles:** There is an opportunity for hair salons and stylists to create more unconventional hair styles that complement the increasingly experimental makeup looks. - **Bold Nail Colors:** There is an opportunity for nail salons and nail polish companies to create more bold and unique nail colors that can complement experimental makeup and hair styles. ### Who This Affects Most - **Cosmetics:** Cosmetics companies can innovate by creating more artistic makeup products and tutorials to inspire women to be more experimental with their makeup looks. - **Salons and Stylists:** Salons and stylists can innovate by creating more unconventional hair styles that complement the increasingly experimental makeup looks. - **Nail Care:** Nail salons and nail polish companies can innovate by creating more bold and unique nail colors that can complement experimental makeup and hair styles. ## Related on Trend Hunter - [Restyled Cinematic Makeup Campaigns](https://www.trendhunter.com/trends/il-pranzo-campaign.md) - [Grungy Movie-Inspired Cosmetics](https://www.trendhunter.com/trends/half-magic-beauty.md) - [Body Paint Fashion Campaigns](https://www.trendhunter.com/trends/miley-cyrus-maison-margiela.md) - [Expressive Haircare Campaigns](https://www.trendhunter.com/trends/play-in-color.md) - [Couture Beauty Campaigns](https://www.trendhunter.com/trends/dior-2024-campaign.md) - [Horror Doll Makeup Campaigns](https://www.trendhunter.com/trends/urban-decay-x-m3gan.md) - [Mystical Hair Dyes](https://www.trendhunter.com/trends/witches-delight.md) - [Monochromatic Cosmetic Clinics](https://www.trendhunter.com/trends/cosmetic-clinic.md) - [Runway-Inspired Peel-Off Masks](https://www.trendhunter.com/trends/glass-001-artistry-mask.md)