# Floral Hippie Carryalls Akira's Lazy Daisy Clutch is a Contemporary Version of 70s Styles By Jana Pijak | Published 2014-08-18 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/daisy-clutch References: [shopakira](http://www.shopakira.com/products/lazy-daisy-clutch.html) & [shopakira](http://www.shopakira.com/products) Priced just over $40, Akira's Lazy Daisy clutch is a chic and feminine accessory that is a nod to the flower child fashions of the 70s. This [statement piece](https://www.trendhunter.com/trends/statement-bags) is constructed from man-made materials and boasts a [floral shape](https://www.trendhunter.com/trends/linea-handbag-charm) that is white and yellow in its hue. This compact Daisy clutch measures 11 1/2" long by 11 1/2" wide. The handbag accessory is perfect for a night on the town and will add a bold touch to little black dresses. Moreover, the piece can be paired with a white maxi dress for a [bohemian inspired look](https://www.trendhunter.com/trends/call-it-spring-raffia-and-cork) that is sure to impress. This adorable accessory piece is a perfect fit for evening essentials like a phone, an i-d and a small wallet. ## Trend Insights (Trend Hunter) - Score: 0.9/10 - Popularity: 18% | Activity: 1% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) ## Key Themes ### What's Driving This Trend - **Retro Fashion Accessories:** Businesses can disrupt the fashion market by creating innovative 70s-inspired fashion accessories that appeal to modern consumers. - **Floral Accessories:** With a growing trend towards sustainability, businesses can explore using eco-friendly materials when creating floral accessories, and market them as eco chic options. - **Compact Statement Pieces:** Compact statement pieces like the Lazy Daisy clutch are becoming the go-to accessories for fashion-conscious consumers. Businesses can incorporate designs that use eco-friendly materials and incorporate unique, attention-grabbing designs to disrupt the market. ### Who This Affects Most - **Fashion Accessories:** This Lazy Daisy clutch by Akira shows a growing demand for unique and fashionable accessories that reflect individual style. Businesses can create and market similar accessories to meet this demand. - **Eco-friendly Products:** With a focus on sustainability, businesses can tap into the growing market for eco-friendly accessories and fashion goods by offering earth friendly alternatives like this eco-chic Lazy Daisy clutch. - **Fashion Retail:** With the launch of unique accessories like the Lazy Daisy clutch, fashion retailers can offer customers more diverse and eye-catching accessory options to differentiate themselves and stand out in a crowded market. ## Related on Trend Hunter - [Limited-Edition Makeup Carriers](https://www.trendhunter.com/trends/makeup-clutch.md) - [Croissant-Shaped Clutch Bag Designs](https://www.trendhunter.com/trends/croissant-clutch.md) - [Practical Modern Luxury Handbags](https://www.trendhunter.com/trends/djourney-handbag.md) - [Resurging Quilted-Denim Handbags](https://www.trendhunter.com/trends/coach-tabby-shoulder-bag.md) - [Vibrant Butterfly Bags](https://www.trendhunter.com/trends/tyler-mcgillivary-2.md) - [Avant-Garde Handbag Designs](https://www.trendhunter.com/trends/hanifa.md) - [Glamorous Party-Ready Accessories](https://www.trendhunter.com/trends/statement-bags.md) - [Glamorous Drawstring Bags](https://www.trendhunter.com/trends/mini-fleming-drawstring-bag.md) - [Flower Motif Tech Accessories](https://www.trendhunter.com/trends/flowers-bloom-capsule.md)