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# Upsized Non-Dairy Creamers
nutpods Dairy-Free Creamers Now Come in Larger Size Formats

By Michael Hemsworth | Published 2020-12-13 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/dairyfree-creamers
References: [bevnet](https://www.bevnet.com/news/2020/nutpods-upsizes-its-dairy-free-creamers-nationwide) & [nutpods](https://www.nutpods.com)

The nutpods Dairy-Free Creamers have been upsized by the brand in a bid to offer consumers access to more of the product and keep it on hand for when it's needed most. The refrigerated [zero-sugar creamers](https://www.trendhunter.com/trends/zero-sugar-oatmilk-creamer) will now come in a 25.4-ounce size compared to the previous 16-ounce size, which will be launching at many major retailers in the coming months. This will help consumers to keep more of the product on-hand at home, while also increasing value for them at the checkout.

Founder and CEO Madeline Haydon spoke further on the new size format of the nutpods Dairy-Free Creamers saying, "A larger size helps both the consumer and the retailer, making better use of limited refrigerated shelf space and providing our fans a better value. It also reflects our commitment to limiting post-consumer waste as the only part of our packaging that uses plastic is the cap; one recycled cap is better than two.”

## Trend Insights (Trend Hunter)

- Score: 0.9/10
- Popularity: 15% | Activity: 2% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### What's Driving This Trend

- **Upsized Non-dairy Creamers:** Larger size formats of non-dairy creamers are being introduced to offer consumers more product and value while optimizing refrigerated shelf space.

### Who This Affects Most

- **Dairy-free Food:** The dairy-free food industry is seeing a trend towards larger-sized creamers to meet consumer demand for more product and convenience.
- **Retail:** As non-dairy creamers are upsized, retailers benefit from optimized shelf space and increased value for consumers.
- **Sustainable Packaging:** The introduction of larger-sized creamers with minimal plastic packaging reflects the industry's commitment to reducing post-consumer waste.

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