# Dairy-Free Greek Yogurts Daiya's Dairy Free-Yogurt Emulates the Greek Yogurt Style By Laura McQuarrie | Published 2015-11-10 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/dairy-free-yogurt References: [us.daiyafoods](http://us.daiyafoods.com/products/greek-yogurt-alternative/strawberry-greek-yogurt-alternative) [Daiya](https://www.trendhunter.com/trends/mediterraneaninspired-cheese-blocks) is a brand that's well-known for its cheese-style blocks, shreds, spreads, frozen pizzas and even a few 'Cheezecakes'—now this assortment also includes a dairy-free yogurt. While there are plenty of thin coconut milk or almond-based vegan yogurts on the market that appeal to consumers following a plant-based diet, this one from Daiya aims to mimic a [rich Greek yogurt-style texture](https://www.trendhunter.com/trends/strained-thick-creamy-plain-greek-yogurt). In place of dairy ingredients derived from animals, what makes of the thick texture of the yogurt are a range of ingredients like tapioca starch, coconut cream, pea protein, potato starch and lemon juice, presumably for tartness. In a single one cup serving, this dairy-free yogurt contains about eight grams of protein and accounts for about 20% of the percent daily values required for B12. ## Trend Insights (Trend Hunter) - Score: 2.5/10 - Popularity: 32% | Activity: 34% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Why This Trend Is Growing - **Dairy-free Yogurts:** Opportunity for developing new dairy-free yogurt products to cater to the growing demand for plant-based alternatives. - **Greek Yogurt-style:** Innovation opportunity in creating Greek yogurt-style texture in dairy-free yogurts using alternative ingredients. - **Plant-based Diet:** Development of more options for consumers following a plant-based diet, such as dairy-free Greek yogurts. ### Industries Being Reshaped - **Food and Beverage:** Opportunity for food and beverage companies to expand their product lines with dairy-free Greek yogurt alternatives. - **Plant-based Alternatives:** Growing market for dairy-free products, including Greek yogurt-style alternatives, within the plant-based industry. - **Health and Wellness:** Innovation opportunity to provide healthier and protein-rich dairy-free alternatives, like the Daiya dairy-free Greek yogurt. ## Related on Trend Hunter - [Dairy-Free Icelandic Yogurts](https://www.trendhunter.com/trends/oatmilk-skyr.md) - [Probiotic Dairy-Free Yogurt Products](https://www.trendhunter.com/trends/probiotic-yogurt-alternative.md) - [Pea Protein Plant-Based Yogurts](https://www.trendhunter.com/trends/greekstyle-plantbased-yogurt.md) - [Plant-Based Greek Yogurts](https://www.trendhunter.com/trends/meadow-foods.md) - [Dairy-Free Yogurt Pots](https://www.trendhunter.com/trends/dairyfree-yog-pots.md) - [Fungi-Based Yogurts](https://www.trendhunter.com/trends/fungi-based-yogurt.md) - [Thick Plant-Powered Yogurts](https://www.trendhunter.com/trends/skyr-protein-coconut.md) - [Family-Friendly Dairy-Free Yogurts](https://www.trendhunter.com/trends/dairyfree-yogurt-range.md) - [Dairy-Free Skyr Snacks](https://www.trendhunter.com/trends/plantbased-skyr.md)