# Clear Dairy-Free Cream Liqueurs Wild-Arbor is a Honey-Sweetened Clear Spirit with a Rich Mouthfeel By Laura McQuarrie | Published 2020-04-29 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/dairy-free-cream-liqueur References: [foodanddrinktechnology](https://www.foodanddrinktechnology.com/news/30877/waitrose-launches-first-clear-dairy-free-cream-liqueur/) & [waitrose](https://www.waitrose.com/ecom/products/wild-arbor-liqueur/805676-719847-719848) A handful of brands are now producing dairy-free cream liqueurs and Waitrose is offering a unique take on a classic spirit that's not only plant-based and dairy-free but also clear. Wild-Arbor is gluten-free, lactose-free and sweetened with honey, and although it is as clear as water, it is said to have the same rich texture as cream liqueur. Wild-Arbor was created to help meet the demand for plant-based dairy-free products in a creative way and prove that classic drinks can be modernized in an innovative way. The spirit can be enjoyed neat, with ice, enhanced with fresh ingredients or served in a cocktail. Outside of the alcohol industry, some beverage brands are creating creamy, dairy-inspired drinks that are also clear as a main selling point. Image Credit: Waitrose ## Trend Insights (Trend Hunter) - Score: 2.7/10 - Popularity: 25% | Activity: 48% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What Makes This Trend Stand Out - **Clear Cream Liqueurs:** Creating cream liqueurs that are dairy-free and clear as a modern and innovative way to meet demand for plant-based products. - **Dairy-inspired Drinks:** Developing clear, creamy drinks in the non-alcoholic beverage industry as a unique selling point to meet the demand for dairy-free products. - **Honey-sweetened Spirits:** Incorporating honey as a natural sweetener in clear spirits as a healthier and more natural alternative to traditional sweeteners. ### Sectors Adopting This - **Alcohol:** Developing clear, dairy-free cream liqueurs as a modern and innovative way to meet the growing demand for plant-based products in the alcohol industry. - **Non-alcoholic Beverages:** Creating clear, creamy drinks in the non-alcoholic beverage industry that are dairy-free as a unique selling point to meet the demand for plant-based products. - **Natural Sweeteners and Sweetener Alternatives:** Incorporating honey as a natural, healthier alternative to traditional sweeteners in clear spirits and other products to appeal to health-conscious consumers. ## Related on Trend Hunter - [Plant-Powered Cream Liqueurs](https://www.trendhunter.com/trends/lustre.md) - [Plant-Based Tequila Cream Liqueurs](https://www.trendhunter.com/trends/cremaura.md) - [Creamy Non-Alcoholic Liqueurs](https://www.trendhunter.com/trends/nonalcoholic-liqueur.md) - [Oat Milk Liqueurs](https://www.trendhunter.com/trends/oatrageous.md) - [Vegan Coconut Cream Liqueurs](https://www.trendhunter.com/trends/creamy-creation-coconut-cream.md) - [Vegan Mint Cream Liqueurs](https://www.trendhunter.com/trends/mint-cream-liqueur.md) - [Creamy Caramel Plant-Based Liqueurs](https://www.trendhunter.com/trends/caramel-bombshell-crem-liqueur.md) - [Festive Plant-Based Dessert Creams](https://www.trendhunter.com/trends/elmlea-brndy.md) - [Velvety Plant-Based Milk Liqueurs](https://www.trendhunter.com/trends/baileys-nondairy-liqueur.md)