# Indulgent Seaweed Bites Rootless' Daily Seaweed Bites are Alternatives to Iodine Supplements By Laura McQuarrie | Published 2023-06-15 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/daily-seaweed-bites References: [getrootless](https://www.getrootless.com/products/seaweed-daily-bites-coconut-chai)  Despite the common perception of seaweed being fishy, one innovative brand has successfully shattered this stereotype by creating decadent and delicious dessert-inspired Daily Seaweed Bites that showcase how this type of algae can be a delectable ingredient when combined with other flavors. [Rootless'](https://www.trendhunter.com/trends/cinnamon-crunch-by-rootless) Daily Seaweed Bites are not just sweet snacks, they're also ready to be consumed as "a delicious alternative to your iodine supplement." In fact, each bite boasts 60% of the recommended daily dose of iodine, plus more than 40 nutrients and bioactives. Joining decadent flavors like Orange Pistachio, Red Velvet and Coconut Chai are two new flavors: Cacao Crunch and Toasted Hazelnut. In these decadent bites, seaweed comes together with ingredients like dates, almonds and seeds to support energy, thyroid functions and a healthy metabolism. ## Trend Insights (Trend Hunter) - Score: 6.0/10 - Popularity: 93% | Activity: 71% | Freshness: 16% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Decadent Seaweed Bites:** Creating indulgent dessert-inspired seaweed bites opens up opportunities to showcase seaweed as a delectable ingredient. - **Alternative Iodine Supplements:** Positioning seaweed bites as a delicious alternative to iodine supplements presents a disruptive innovation opportunity in the supplement industry. - **Nutrient-rich Seaweed Snacks:** Developing seaweed bites that are packed with nutrients and bioactives taps into the trend of health-conscious snacking. ### Industries Being Reshaped - **Food and Beverage:** The food and beverage industry can explore incorporating seaweed bites into their product offerings, expanding the range of indulgent and nutritious snacks available. - **Supplement:** The supplement industry can leverage the appeal of seaweed bites as an alternative to traditional iodine supplements, meeting the needs of health-conscious consumers. - **Snack:** The snack industry can capitalize on the nutrient-rich properties of seaweed bites, offering a healthier and more innovative option for on-the-go snacking. ## Related on Trend Hunter - [Umami Superfood Snacks](https://www.trendhunter.com/trends/seaweed-bites.md) - [Seaweed-Infused Cookies](https://www.trendhunter.com/trends/smile-take.md) - [Nutrition-Packed Energy Supplements](https://www.trendhunter.com/trends/double-strawberry.md) - [Savory Seaweed Flakes](https://www.trendhunter.com/trends/seaweed-flakes.md) - [Well-Seasoned Seaweed Snacks](https://www.trendhunter.com/trends/kelpie-chips.md) - [Balancing Plant-Powered Bites](https://www.trendhunter.com/trends/cinnamon-crunch-by-rootless.md) - [Frozen Seaweed Cubes](https://www.trendhunter.com/trends/seaweed-cubes.md) - [Crispy Seaweed Stickss](https://www.trendhunter.com/trends/seaweed-stick.md) - [Kelp-Based Meatballs](https://www.trendhunter.com/trends/kelp-meatballs.md)