# Cooling Cucumber Eye Treatments Yes To's Daily Eye Treatment is Powered by Cucumber Extract By Laura McQuarrie | Published 2020-12-31 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/daily-eye-treatment References: [yesto](https://yesto.com/product/yes-to-avocado-fragrance-free-hydrating-cream-mask/) Placing slices of cooling cucumber on the eyes is beneficial for nourishing the thin, delicate skin and Yes To created a bottled version of cucumber slices with its Daily Eye Treatment. Created with sensitive skin in mind, the quick-absorbing eye treatment is designed to replenish hydration and revive tired eyes thanks to a boost from ingredients like [caffeine](https://www.trendhunter.com/trends/coffee-fix-peptide-eye). The soothing and moisturizing eye treatment is powered by cucumber extract, as well as other equally beneficial ingredients like evodia fruit extract to reduce the appearance of [dark circles](https://www.trendhunter.com/trends/brightening-serum-concentrate). The cooling product is designed to be applied to the entire eye area after cleansing and toning the skin, and it's suitable for use day and night. Image Credit: Yes To ## Trend Insights (Trend Hunter) - Score: 1.1/10 - Popularity: 23% | Activity: 1% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What Makes This Trend Stand Out - **Natural Skincare:** There is a growing demand for natural skincare products, as seen in Yes To's use of cucumber extract to promote hydration and reduce dark circles. - **Quick-absorbing Skincare:** As consumers seek more convenient skincare solutions, there is an opportunity for quick-absorbing products such as Yes To's Daily Eye Treatment. - **Eye Treatments:** With increased focus on eye care routines, there is an emerging trend in eye treatments like Yes To's Daily Eye Treatment that nourish and revive the delicate skin around the eyes. ### Sectors Adopting This - **Natural Skincare Products:** There is an opportunity for natural skincare companies to incorporate beneficial ingredients like cucumber extract and target consumers seeking gentle and effective skincare solutions. - **Convenient Skincare:** In the fast-paced world, there is an opportunity for companies to develop skincare products that are convenient for on-the-go application and quick absorption like Yes To's Daily Eye Treatment. - **Eye Care Industry:** As consumers pay more attention to eye care routines, there is an opportunity for companies to develop effective and gentle treatments for the delicate skin around the eyes, such as Yes To's Daily Eye Treatment. ## Related on Trend Hunter - [Vitamin C-Enriched Hydro-Gel Patches](https://www.trendhunter.com/trends/hydrogel-patches.md) - [Cooling Undereye Patches](https://www.trendhunter.com/trends/cooling-undereye-patches.md) - [Vitamin C Eye Creams](https://www.trendhunter.com/trends/vitamin-c-eye-cream.md) - [Instantly Soothing Eye Balms](https://www.trendhunter.com/trends/cool-eyes-eye-balm.md) - [Vitamin-Powered Eye Creams](https://www.trendhunter.com/trends/skin-renewing-vitamin-c-eye-cream.md) - [Coffee-Forward Eye Creams](https://www.trendhunter.com/trends/coffee-fix-peptide-eye.md) - [Energizing Eye Balms](https://www.trendhunter.com/trends/energizing-eye-balm.md) - [Antioxidant-Fueled Eye Patches](https://www.trendhunter.com/trends/chebula-multicorrective-eye-patches.md) - [Reusable Cooling Under-Eye Patches](https://www.trendhunter.com/trends/nyxs-cooling-undereye-patches.md)