# Electro Collaboration Sodas Daft Punk x Coca Cola Electrifies Pop with a New Look By Matt Ho | Published 2011-10-01 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/daft-punk-x-coca-cola References: [whitezine](http://www.whitezine.com/en/design/daft-punk-x-coca-cola.html) & [coca-cola.fr](http://www.coca-cola.fr/daftcoke/) Combine one of the biggest electro acts with a large soft drink company, and the [Daft Punk](https://www.trendhunter.com/trends/daft-punk-1) x Coca Cola design is formed. The French electronic duo are no strangers to [Coke](https://www.trendhunter.com/trends/owala-x-diet-coke) having collaborated with them before on two aluminum bottles. Now they're back with the Daft Punk x [Coca Cola bottle](https://www.trendhunter.com/trends/social-club-x-cocacola), which is a little different than its predecessor. Instead of aluminum, the partners have opted for a classic look with a glass bottle instead. There will be two different designs sold: one has a silver Coca Cola branding and cap, while the other replaces the silver with gold. These colors were chosen as a nod to the helmets worn by Daft Punk. Hopefully these products will be sold worldwide, so keep a lookout! ## Trend Insights (Trend Hunter) - Score: 3.3/10 - Popularity: 40% | Activity: 50% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### Why This Trend Is Growing - **Collaborative Branding:** The rise of collaborations between artists and brands offers opportunities for innovative and eye-catching product designs. - **Nostalgia Marketing:** Using classic or retro design elements in product packaging can evoke a sense of nostalgia and appeal to consumers' desire for familiar and comforting experiences. - **Limited Edition Collectibles:** Creating limited edition versions of popular products can generate excitement and exclusivity among consumers, driving sales and brand loyalty. ### Industries Being Reshaped - **Food and Beverage:** The food and beverage industry can leverage collaborations with popular artists to create unique and appealing product offerings. - **Packaging and Design:** Companies specializing in product packaging and design can explore opportunities to create visually striking and iconic collaborations. - **Consumer Goods:** The consumer goods industry can capitalize on the trend of limited edition collectibles to enhance brand value and create a sense of urgency among consumers. ## Related on Trend Hunter - [Retro Soda Collab Bottles](https://www.trendhunter.com/trends/sustainable-drinkware.md) - [Limited-Edition Sci-Fi Soda Cans](https://www.trendhunter.com/trends/cocacola-x-star-wars.md) - [Comic-Inspired Soda Cans](https://www.trendhunter.com/trends/the-heroes.md) - [Fantasy-Inspired Soda Flavors](https://www.trendhunter.com/trends/cocacola-dreamworld.md) - [Soda-Themed Beverage Tumblers](https://www.trendhunter.com/trends/owala-x-diet-coke.md) - [Gold Trophy-Themed Soda Cans](https://www.trendhunter.com/trends/cocacola-europe-1.md) - [Superhero-Themed AR Sodas Cans](https://www.trendhunter.com/trends/cocacolas-marvel-universe-packaging.md) - [Limited-Edition Space-Themed Sodas](https://www.trendhunter.com/trends/cocacola-intergalactic.md) - [Game-Themed Soft Drinks](https://www.trendhunter.com/trends/coca-cola-2.md)