# Computerized Payment Cards 'Da Vinci Choice' is a Card with a Built-In Keyboard and Screen By Laura McQuarrie | Published 2017-11-14 | Unique Source: Trend Hunter, https://www.trendhunter.com/trends/da-vinci-choice References: [thememo](https://www.thememo.com/2017/11/13/give-your-pin-to-strangers-with-this-bank-card-of-the-future/) 'Da Vinci Choice' is the name of a new payment card created by Simon Hewitt, the former chief security officer of one of the largest banking groups in Australia. Unlike many [plastic payment cards](https://www.trendhunter.com/trends/card-preview) that simply occupy space in one's wallet, Da Vinci Choice is smart and computer-like, complete with its own built-in screen and keyboard. In terms of the overall look and design of the card, it retains the same convenient size as most [credit and debit cards](https://www.trendhunter.com/trends/icapital-ventures). However, the design of the Da Vinci Choice sets itself apart by enabling a consumers to turn it on with a power button, input a temporary Da Vinci PIN and select how they would like to pay. Since PIN codes are prone to being stolen, Da Vinci Choice opts for [one-use codes](https://www.trendhunter.com/trends/voice-ai-to-payments) that help to reduce the risk of money being stolen. ## Trend Insights (Trend Hunter) - Score: 5.7/10 - Popularity: 70% | Activity: 92% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Unique](https://www.trendhunter.com/unique) > [Inventions](https://www.trendhunter.com/inventions) ## Key Themes ### Why This Trend Is Growing - **Computerized Payment Cards:** Da Vinci Choice is a card with a built-in keyboard and screen, providing disruptive innovation opportunities in the payment card industry. - **Enhanced Security Features:** The one-use codes for PIN verification in Da Vinci Choice present disruptive innovation opportunities for improving security in the payment card industry. - **Interactive Payment Experience:** The built-in screen and keyboard in Da Vinci Choice offer disruptive innovation opportunities for creating a more engaging and interactive payment experience. ### Industries Being Reshaped - **Banking:** The innovative features of Da Vinci Choice have the potential to disrupt the banking industry by offering enhanced payment solutions. - **Fintech:** Da Vinci Choice represents a disruptive innovation opportunity in the fintech industry by combining smart technology with traditional payment methods. - **Consumer Electronics:** The computer-like features of Da Vinci Choice provide a disruptive innovation opportunity in the consumer electronics industry by revolutionizing the way payment cards are designed and used. ## Related on Trend Hunter - [Tactile Payment Cards](https://www.trendhunter.com/trends/mastercards-touch-card.md) - [Virtual Payment Cards](https://www.trendhunter.com/trends/virtual-credit-card.md) - [Payment-Friendly Crypto Wallets](https://www.trendhunter.com/trends/secux-shield-bio.md) - [GenAI Card Design Platforms](https://www.trendhunter.com/trends/mastercard-ai-card-design-studio.md) - [Digital Commercial Payment Apps](https://www.trendhunter.com/trends/mastercard-3.md) - [Fingerprint-Scanning Payment Cards](https://www.trendhunter.com/trends/biometric-payment-cards.md) - [Visually Impaired Payment Devices](https://www.trendhunter.com/trends/shimmer.md) - [Compact Payment Devices](https://www.trendhunter.com/trends/dojo.md) - [Seamless Biometric Payment Tools](https://www.trendhunter.com/trends/mastercard-1.md)