# Festive Día de Muertos-Dolls Mattel Creations Transforms Barbie and Ken into Festive Designs By Amy Duong | Published 2024-09-04 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/da-de-muertos-dolls References: [designtaxi](https://designtaxi.com/news/427107/Mattel-Dolls-Up-For-2024-D-a-de-Muertos-With-Colorful-Barbie-Ken/) & [creations.mattel](https://creations.mattel.com/products/barbie-dia-de-muertos-doll-hrm72?utm_source=DesignTAXI&utm_medium=DesignTAXI&utm_term=DesignTAXI&utm_content=DesignTAXI&utm_campaign=DesignTAXI)  [Mattel](https://www.trendhunter.com/trends/anita-dongre) celebrates Día de Muertos this year with special Barbie and Ken dolls. Both of the dolls are crafted as a beautiful tribute to the Mexican holiday. Día de Muertos roots back to Mesoamerican cultures and it is a time which honors loved ones who have departed. Some motifs that detail the dolls include the [marigolds](https://www.trendhunter.com/trends/espolon-tequila-flor-de-oro), and [sugar skulls](https://www.trendhunter.com/trends/sugar-skull-shape-sugar-cookie-dough), along with the favorite foods of those who have passed as they are welcome back with the world of the living. The streets are filled with celebrations including parades and candle lights. Barbie is adorned with colorful accents and wearing an orange headband with a sophisticated updo. Her face is decorated with calavera-themed makeup and is wearing bright pink accessories. Ken is wearing a sleek black satin suit detailed with turquoise emblems. Image Credit: Mattel Creations ## Trend Insights (Trend Hunter) - Score: 1.3/10 - Popularity: 10% | Activity: 2% | Freshness: 27% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) ## Key Themes ### What Makes This Trend Stand Out - **Cultural-integration Toys:** Creating toys that reflect cultural traditions enhances inclusivity and education in the toy industry. - **Holiday-themed Collectibles:** Limited edition holiday-themed dolls generate excitement and drive seasonal sales. - **Artisanal Design Elements:** Incorporating traditional design motifs in mass-produced items adds uniqueness and cultural value. ### Sectors Adopting This - **Toy Manufacturing:** Innovative, culturally relevant designs can capture new markets and foster brand loyalty. - **Seasonal Merchandise:** Specialized products targeted toward cultural celebrations can create spike sales and gain market differentiation. - **Ethnic Art and Decor:** Integrating authentic art and design elements into consumer goods promotes heritage and artisanship. ## Related on Trend Hunter - [Collectible Mexican Holiday Dolls](https://www.trendhunter.com/trends/barbie-2023-da-de-muertos-doll.md) - [Halloween Countdown Doll Designs](https://www.trendhunter.com/trends/12-days-of-halloween-set.md) - [Indian Heritage-Inspired Dolls](https://www.trendhunter.com/trends/anita-dongre.md) - [Mexican Holiday-Inspired Packaging](https://www.trendhunter.com/trends/chef-merito.md) - [Celebratory Tex-Mex Meal Kits](https://www.trendhunter.com/trends/old-el-paso-day-of-the-dead.md) - [Boxed Toy Couples Costumes](https://www.trendhunter.com/trends/barbie-ken-box-couple-costume.md) - [Mexican Holiday-Branded Sodas](https://www.trendhunter.com/trends/manzanita-sol.md) - [Pop Art Legend-Honoring Dolls](https://www.trendhunter.com/trends/keiichi-tanaami-1.md) - [Mexican Heritage Installations](https://www.trendhunter.com/trends/tequila-don-julio-launches.md)