# Female-Targeted Protein Supplements The D2FIT Women's All Day Time Release Whey Protein is Tasty By Michael Hemsworth | Published 2020-04-03 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/d2fit-womens-all-day-time-release-whey-protein References: [preparedfoods](https://www.preparedfoods.com/articles/123681-dance2fit-creates-craveable-fitness-products) & [dance2fitwithjessicabass](https://dance2fitwithjessicabass.com/product/d2fit-womens-day-time-release-whey-protein) The D2FIT Women's All Day Time Release Whey Protein is a new product from the exercise and fitness brand that aims to deliver [exceptional nutrition and flavor](https://www.trendhunter.com/trends/optimum-nutrition-products) in a convenient way. The product is characterized by its namesake All Day Time Release formula that will help to keep a person feeling fuller longer instead of just proving a quick pick-me-up for a short period of time. The product contains zero added sugar, is low in carbs and fat, and is free from GMOs to make it suitable for consumers on restrictive diets. The D2FIT Women's All Day Time Release Whey Protein provides a hyper-targeted product for [female consumers](https://www.trendhunter.com/trends/mindbodygreen-creatine) that addresses their need for athletic supplement options that are formulated with optimal ingredients. ## Trend Insights (Trend Hunter) - Score: 3.7/10 - Popularity: 36% | Activity: 65% | Freshness: 9% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### What Makes This Trend Stand Out - **Time Release Formulas:** Disruptive innovation opportunity: Developing time-release formulas for various supplements that provide sustained benefits throughout the day. - **Female-specific Supplements:** Disruptive innovation opportunity: Creating a range of protein supplements specifically designed to meet the nutritional needs of female athletes and fitness enthusiasts. - **Low Sugar and Carb Products:** Disruptive innovation opportunity: Developing protein supplements with zero added sugar and low carbohydrate content to cater to health-conscious consumers on restrictive diets. ### Sectors Adopting This - **Fitness Supplements:** Disruptive innovation opportunity: Introducing protein powder products that combine fitness performance benefits with optimal nutrition for targeted consumer groups like women. - **Nutrition and Wellness:** Disruptive innovation opportunity: Creating new protein supplements that align with specific dietary needs, such as products free from GMOs and suitable for restrictive diets. - **Sports Nutrition:** Disruptive innovation opportunity: Developing protein supplements that focus on optimizing athletic performance and meeting the unique nutritional requirements of female athletes. ## Related on Trend Hunter - [Fermented Female-Targeted Protein Powders](https://www.trendhunter.com/trends/cycle-syncing-protein.md) - [Women-Focused Protein Supplements](https://www.trendhunter.com/trends/womenfocused-protein-supplement.md) - [Female-Focused Sports Nutrition Supplements](https://www.trendhunter.com/trends/selfish-supplements.md) - [Female-Focused Sports Nutrition Products](https://www.trendhunter.com/trends/sports-nutrition-for-women.md) - [High-Tech Whey Proteins](https://www.trendhunter.com/trends/beyond-raw.md) - [Female-Centric Sport Nutrition Efforts](https://www.trendhunter.com/trends/gender-disparities-in-sports-nutrition.md) - [Women-Specific Supplement Ranges](https://www.trendhunter.com/trends/designs-for-health-supplements.md) - [Women-Forward Creatine Supplements](https://www.trendhunter.com/trends/tone-gummies.md) - [Female-Focused Fiber Protein Bars](https://www.trendhunter.com/trends/fibre-protein-bars.md)