# Pedal-Powered Movie Theaters The Cycle-In Cinema is a Pop-Up Generated Solely by Cyclists By Michael Hines | Published 2011-10-05 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/cycle-in-cinema References: [springwise](http://www.springwise.com/entertainment/uk-pop-up-cinema-runs-pedal-power/) & [magnificentrevolution.org](http://www.magnificentrevolution.org/hire/magnificent-cycling-cinema/cycle-in-cinema/) Drive-in movies are nice, but they can't provide you with anywhere near the workout that the Cycle-in Cinema can. The Cycle-in Cinema is a [pop-up movie theater](https://www.trendhunter.com/trends/cinema-led-screens) created by the UK's Magnificent Revolution that runs solely off of [pedal power](https://www.trendhunter.com/trends/mag-drive). The Cycle-in Cinema offers free film screenings to anyone with a bicycle and a willingness to pedal. Participants ride into the theater where there bicycles are then hooked up to a generator. Riders can use either their cellphones or a small radio to tune into the movie just like at a real drive-in. All riders are given a small meter that lets them see how much power they are producing with their pedaling. The Cycle-in Cinema could be a huge hit in the U.S. depending on which city you bring it to. Here's hoping Magnificent Revolution decides to bring their awesome idea across the pond sometime soon. ## Trend Insights (Trend Hunter) - Score: 3.9/10 - Popularity: 34% | Activity: 76% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### Why This Trend Is Growing - **Sustainable Entertainment:** The Cycle-in Cinema demonstrates the trend of sustainable entertainment by using pedal power to generate electricity for movie screenings. - **Participatory Movie Experiences:** The Cycle-in Cinema taps into the trend of participatory movie experiences by inviting attendees to actively contribute to the power generation through pedaling. - **Mobile Pop-up Cinemas:** The Cycle-in Cinema exemplifies the trend of mobile pop-up cinemas by creating temporary movie theaters that can be set up in different locations. ### Industries Being Reshaped - **Renewable Energy:** Renewable energy companies could explore partnerships with the Cycle-in Cinema to promote their products and services as a clean power source for entertainment. - **Film and Entertainment:** The film and entertainment industry can leverage the concept of participatory and eco-friendly movie experiences as a unique selling point for attracting audiences. - **Event Planning and Marketing:** Event planning and marketing companies can incorporate mobile pop-up cinemas like the Cycle-in Cinema into their services to offer clients innovative and engaging experiences. ## Related on Trend Hunter - [Sleek Electricity-Storing Velomobiles](https://www.trendhunter.com/trends/electricity-storing-velomobile.md) - [Compact Foldable City Bikes](https://www.trendhunter.com/trends/pop-cycle.md) - [Regenerative Cycling Equipment](https://www.trendhunter.com/trends/energy-keeper.md) - [Lightweight Four-Wheeled Bikes](https://www.trendhunter.com/trends/activcycle.md) - [Power-Generating Desk Bikes](https://www.trendhunter.com/trends/lifespan-ampera.md) - [Immersive Futuristic Fitness Bikes](https://www.trendhunter.com/trends/ex8s-connect-bike.md) - [Productivity-Supporting Exercise Bikes](https://www.trendhunter.com/trends/acer-ekinekt-bd-3.md) - [No-Plug E-Bikes](https://www.trendhunter.com/trends/third-generation-pi-pop.md) - [E-Bike Charging Partnerships](https://www.trendhunter.com/trends/bikeflex.md)