# Chocolate Pharmacies The Cuvee Chocolat Shop by Delia Bertato Promises to Cure All Ailments By Marissa Brassfield | Published 2011-03-06 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/cuvee-chocolat-shop-by-delia-bertato References: [behance.net](http://www.behance.net/gallery/Cuve-Chocolat/1084323) & [behance.net](http://www.behance.net/deliabertato) For some, chocolate is a panacea, and the Cuvee Chocolat shop by Delia Bertato is a concept that plays on that very theme. The shop features a pharmacy, intensive-care unit lounge and a first-aid vending machine to deliver curative [chocolate products](https://www.trendhunter.com/trends/chocolate-with-probiotics) divided into diseases like Stress, Heartbreak, Beauty, Bodycare, Inhibition and Low Battery. These mock-ups for the concept [Cuvee Chocolat Shop](https://www.trendhunter.com/trends/cuve-rock-n-roll-ros) by Delia Bertato illustrate how this [pharmacy-inspired boutique](https://www.trendhunter.com/trends/dr-cocoas) will play up its medical connotations. Stark-white walls and glass panels emulate the clinical nature of a hospital, while vibrant neon-lit columns and linear floor decals steer customers to color-coordinated products. The intensive-care unit at the Cuvee Chocolat Shop by Delia Bertato is the area that inspires me most, however. This lounge, meant as a space for customers to relax and eat chocolate, features egg-shaped seats, domed overhead lights and the same stark-white aesthetic featured in the other rooms. ## Trend Insights (Trend Hunter) - Score: 3.6/10 - Popularity: 68% | Activity: 33% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Chocolate Pharmacies:** Opportunity to create unique and themed chocolate shops that cater to specific customer needs and desires. - **Medical-inspired Boutiques:** Disruptive innovation opportunity to combine medical aesthetics with retail spaces, providing customers with unique and immersive experiences. - **Intensive-care Lounge:** Innovation opportunity to create relaxation spaces within retail establishments, allowing customers to unwind while enjoying products. ### Where This Applies - **Confectionery:** Potential for confectionery companies to explore specialized chocolate products targeting specific ailments or conditions. - **Retail:** Opportunity for retailers to experiment with themed and experiential stores that engage customers on a deeper level. - **Hospitality:** Innovation opportunity for hotels or resorts to incorporate chocolate-centric relaxation spaces, providing guests with unique experiences and amenities. ## Related on Trend Hunter - [Functional Superfood Chocolates](https://www.trendhunter.com/trends/superfood-chocolates.md) - [Pain Relief Chocolates](https://www.trendhunter.com/trends/the-functional-chocolate-company.md) - [Everyday Functional Chocolates](https://www.trendhunter.com/trends/functional-chocolate-co.md) - [Macabre Chocolate Shops](https://www.trendhunter.com/trends/chocolate-shops.md) - [Kid-Friendly Functional Chocolates](https://www.trendhunter.com/trends/funcho-kids.md) - [Healthcare Professional Candy Bars](https://www.trendhunter.com/trends/zeke-bar.md) - [Cramp Relief Chocolates](https://www.trendhunter.com/trends/bloody-delicious-chocolate.md) - [Fashion-Designer Chocolate Shops](https://www.trendhunter.com/trends/le-chocolat-maxime-frederic.md) - [Vitamin-Enriched Chocolate Lines](https://www.trendhunter.com/trends/fourx-better-chocolates.md)