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# Personalized Clean Deodorants
Native Deodorant's Scent Quiz Matches Users to a Customized Scent

By Laura McQuarrie | Published 2019-05-21 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/customized-scent
References: [allure](https://www.allure.com/story/native-custom-scent-deodorant-review) & [nativecos](https://www.nativecos.com/pages/scent-quiz)

Native, which is known for its safe, non-toxic and effective [aluminum-free deodorant products](https://www.trendhunter.com/trends/sunny-daze) and [novelty varieties like Pumpkin Spice Latte](https://www.trendhunter.com/trends/native-x-dunkin), is now giving people the chance to enjoy a customized scent with its Scent Quiz. As ever, the brand's deodorants are free from parabens, phthalates, talc and unsafe scents, as its scented products favor the use of proprietary oil blends.

The Scent Quiz helps to determine one's perfect scent with questions like "Your life has been made into a feature film. What section can you find it in?" and "How much scent do you like in your deodorant?" Once the quick questions from the quiz have been answered, users are able to type in their name to receive their customized scent in personalized packaging to match.

## Trend Insights (Trend Hunter)

- Score: 4.5/10
- Popularity: 63% | Activity: 65% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Customization](https://www.trendhunter.com/customization)

## Key Themes

### Why This Trend Is Growing

- **Personalized Deodorants:** Opportunity for brands to offer customized scents in their deodorant products.
- **Scent Quiz:** Potential for quizzes to be used as a tool for determining personalized scents for customers.
- **Non-toxic Deodorants:** Demand for deodorant products that are free from harmful ingredients and synthetic scents.

### Industries Being Reshaped

- **Beauty and Personal Care:** Opportunity for the beauty industry to offer personalized deodorants with customized scents.
- **E-commerce:** Potential for online retailers to create interactive quizzes as a tool for personalized product recommendations.
- **Natural Products:** Demand for natural deodorant brands that prioritize non-toxic ingredients and safe scents.

## Related on Trend Hunter

- [Refreshing Personal Care Collections](https://www.trendhunter.com/trends/native-2.md)
- [Neuroscientific Bodycare Campaigns](https://www.trendhunter.com/trends/scent-alchemy.md)
- [72 Hour Lasting Deodorants](https://www.trendhunter.com/trends/body-deodorant-cream.md)
- [Celebratory Body Care Collections](https://www.trendhunter.com/trends/piece-of-cake-collection.md)
- [Seasonal Personal Care Products](https://www.trendhunter.com/trends/native-holiday-collection.md)
- [Sensorial Autumn-Inspired Body Care](https://www.trendhunter.com/trends/fall-market-collection.md)
- [Luxe Vanilla Deodorants](https://www.trendhunter.com/trends/vanilla-skin-deodorant.md)
- [Home Fragrance Quizzes](https://www.trendhunter.com/trends/puras-fragrance-quiz.md)
- [Soda-Inspired Bodycare](https://www.trendhunter.com/trends/native-x-jarritos.md)
