# $2,500 Gold-Plated Smartphones Goldgenie Makes Customized Blackberry 10 in 24 Carat Gold By Jen Chae | Published 2013-05-09 | Updated 2013-05-12 | Luxury Source: Trend Hunter, https://www.trendhunter.com/trends/customized-blackberry-10 References: [responsesource](http://www.responsesource.com/news/77587/premier-customization-and-luxury-gift-company-goldgenie-exclusively-launches-the) & [goldgenie](http://www.goldgenie.com/) This $2,500 BlackBerry comes with a warranty and a 'Gold Certificate.' British gold-embellishing company Goldgenie is selling a customized BlackBerry 10 that is exquisitely coated in 24-carat gold or rose gold. The generic black or white is not enough of a choice for some luxury lovers. This customized BlackBerry Q10 comes with [gold-plated rims, bezel and panel](https://www.trendhunter.com/trends/leica-m-edition-70) below the keypad. It is delivered in a luxurious wooden box case. The pre-packaged phones can be purchased online. It is also possible to drop off to get any item customized, if preferable. Goldgenie gold-plates several other models of electronics, such as [iPhones and iPads](https://www.trendhunter.com/trends/allblack-phone-cases). Gold-plating is a bit different from [phone bedazzling](https://www.trendhunter.com/trends/brilliant-collection) -- gold has a connotation and element of preservation. Goldgenie states it has plated everything from roses to game consoles, not just electronics. Gold-plating is also a popular choice for celebrities like the Beckhams, Elton John and Denzel Washington, who are all clients of Goldgenie. ## Trend Insights (Trend Hunter) - Score: 3.8/10 - Popularity: 61% | Activity: 44% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Luxury](https://www.trendhunter.com/luxury) > [Luxury Fashion](https://www.trendhunter.com/luxuryfashion) ## Key Themes ### Key Themes Behind This Trend - **$2,500 Gold-plated Smartphones:** Opportunity for luxury customization of high-end electronic devices to appeal to affluent customers. - **Luxury Customization:** Increasing demand for customized technology to create unique and exclusive experiences for consumers. - **Gold-plating as Preservation:** The application of gold-plating to products extends beyond technology, demonstrating an opportunity to leverage gold's connotation of preservation in various industries. ### Where This Applies - **Consumer Electronics:** Leverage the growing trend of customized, high-end electronics to meet the needs of affluent consumers. - **Luxury Goods:** Opportunity for gold-plated customization of high-end products to enhance the luxurious experience for affluent customers. - **Floristry and Home Décor:** Gold-plating of flowers and home décor items can create unique and glamorous products, catering to the demand for uniqueness and exclusivity. ## Related on Trend Hunter - [Gilded Valentine's Day Smartphones](https://www.trendhunter.com/trends/caviar-iphone-16-pro.md) - [Gilded Folding Smartphones](https://www.trendhunter.com/trends/huawei-mate-xt-ultimate-design-gold-dragon.md) - [Opulent Alligator Leather Smartphones](https://www.trendhunter.com/trends/vertu-agent-q.md) - [Luxury Bespoke Smartphones Designs](https://www.trendhunter.com/trends/iphone-2g.md) - [Gold-Plated Toothbrushes](https://www.trendhunter.com/trends/24k-gold-plated-toothbrush.md) - [Pinkish Toy-Inspired Tech Products](https://www.trendhunter.com/trends/caviar-barbiecore-collection.md) - [Luxurious Smartphone Chocolates](https://www.trendhunter.com/trends/chocolate-iphone-15-pro-max.md) - [Electric Vehicle Component Smartphones](https://www.trendhunter.com/trends/caviar-iphone-13-pro-electro.md) - [Gold-Tinted Luxe Automobiles](https://www.trendhunter.com/trends/grand-edition-gwagen.md)