# Personalized Audio Experiences Heari by AumeoAudio are Headphones That Deliver Customized Audio By Kalin Ned | Published 2018-06-28 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/customized-audio References: [kickstarter](https://www.kickstarter.com/projects/1598555751/heari-worlds-first-tailored-audio-neckband-headpho) & [heariaudio](http://www.heariaudio.com/) Heari is a functional pair of neckband headphones that deliver data-driven customized audio to the consumer in real time. The smart device is able to measure the ear by eight frequencies and based on this knowledge adjust the sound accordingly to meet the optimal preferences of the wearer. The product is developed by [Hong Kong](https://www.trendhunter.com/trends/arm-rehabilitation-robot)-based company AumeoAudio. The customized audio component of the hardware is met by an algorithm-driven mobile app through which the consumer completes a two-minute hearing profile set-up prior to use. The application actively communicates with the Heari neckband headphones and delivers a truly tailored audio experience with a 97% accuracy. Thr product is equipped with two microphones — one unidirectional and one exceptionally sensitive that allows one to listen to the environment more clearly. ## Trend Insights (Trend Hunter) - Score: 4.9/10 - Popularity: 58% | Activity: 82% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Life](https://www.trendhunter.com/life) ## Key Themes ### What Makes This Trend Stand Out - **Customized Audio Hardware:** Opportunity for companies to develop and market headphones or other audio hardware that can measure and adjust audio based on the wearer's individual preferences and hearing profile. - **Data-driven Audio Personalization:** Potential for companies to use data and algorithms to personalize audio experiences for consumers through mobile apps and other software. - **Environmental Awareness Headphones:** Market for headphones with built-in environmental awareness features, such as multiple microphones, that allow users to listen to their environment more clearly and safely. ### Sectors Adopting This - **Consumer Electronics:** Consumer electronics companies can capitalize on the trend of personalized audio hardware to expand their offerings and offer innovative devices that meet the individual preferences of consumers. - **Audio Technology:** Opportunity for audio technology companies to develop and sell software that uses data and algorithms to personalize audio experiences for consumers. - **Safety and Security:** Market for headphones and other audio devices with built-in safety features, such as environmental awareness, that enhance the user's ability to pay attention to the outside world and stay safe in different environments. ## Related on Trend Hunter - [Semantic Hearing Headphones](https://www.trendhunter.com/trends/hearvana-ai.md) - [Personalized Wireless Earbuds](https://www.trendhunter.com/trends/personalized-earbuds.md) - [Personalized High-Fidelity Audio Earbuds](https://www.trendhunter.com/trends/denon-perl-true-wireless-earbuds.md) - [Hybrid Wearable Headphones](https://www.trendhunter.com/trends/neckphone-tri.md) - [AI-Powered Hearing Enhancers](https://www.trendhunter.com/trends/cheero-kikiyasu-hearing-amplifier.md) - [Open-Style Ear-Safe Headphones](https://www.trendhunter.com/trends/air-conduction-earbuds.md) - [Transforming Responsiveness Headphones](https://www.trendhunter.com/trends/transforming-headphones.md) - [AI-Driven Hearing Wearables](https://www.trendhunter.com/trends/hearing-wearables.md) - [Precision Personalized Audio Earbuds](https://www.trendhunter.com/trends/creative-aurvana-ace-3-earbuds.md)