# Personalized Search Results Google Launches SearchWiki By Jacob Courtade | Published 2008-11-22 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/customize-google-results-google-launches-searchwiki References: [bits.blogs.nytimes](http://bits.blogs.nytimes.com/2008/11/20/google-personalizes-search-with-searchwiki/) & [googleblog.blogspot](http://googleblog.blogspot.com/2008/11/searchwiki-make-search-your-own.html) Tired of seeing the same site you never click in your [Google](https://www.trendhunter.com/trends/search-engine-1) search results, time and time again? You can now remove it, thanks to Google’s recently-launched SearchWiki tool. Available only to logged in Google users, you can now bump up a result or [remove it entirely](https://www.trendhunter.com/trends/dislike-button-1). Of course, the modifications only affect your own future search results. However, others can see your activity, identified by your nickname--this is where the Wiki aspect really shines. Basically, it’s the community that can come to a consensus about which results matter! ## Trend Insights (Trend Hunter) - Score: 2.0/10 - Popularity: 8% | Activity: 44% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Internet](https://www.trendhunter.com/internet) ## Key Themes ### What Makes This Trend Stand Out - **Community-based Search Results:** There is an opportunity to create a new search engine with community-based search results and more democratic search algorithms. - **Personalized Online Experience:** There is an opportunity to use personalization tools to create more engaging and unique online experiences for users. - **User-driven Customization:** There is an opportunity to use user-driven customization tools to give users more control over their online experiences. ### Sectors Adopting This - **Search Engines:** Search engine companies can use this trend to create more personalized search algorithms and provide more customized search results for users. - **Online Advertising:** Online advertising companies can use this trend to target specific users with customized ads based on their search history and preferences. - **Social Media:** Social media companies can use this trend to create more interactive and engaging user experiences by allowing users to customize their feeds and search results. ## Related on Trend Hunter - [Enhanced Shopping Results](https://www.trendhunter.com/trends/search-engine-1.md) - [Expanding Browser Extensions](https://www.trendhunter.com/trends/secondpage.md) - [Internet History Management Features](https://www.trendhunter.com/trends/google-journeys.md) - [App-Integrated Search Tools](https://www.trendhunter.com/trends/you-com.md) - [Versatile Search Engine Tools](https://www.trendhunter.com/trends/multi-search.md) - [AR-Enabled Google Tools](https://www.trendhunter.com/trends/google-7.md) - [No-Network Dependent Browsing Tools](https://www.trendhunter.com/trends/helpful-suggestions.md) - [Personalized Ecommerce Updates](https://www.trendhunter.com/trends/google-shopping-1.md) - [Video-Friendly Search Engines](https://www.trendhunter.com/trends/ask-with-video.md)