# Safety-Focused Customer Traffic Apps A New Lowe’s Employee App Monitors In-Store Traffic By Jana Pijak | Published 2020-09-23 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/customer-traffic References: [fool](https://www.fool.com/investing/2020/04/08/lowes-develops-employee-app-to-monitor-in-store-cu.aspx) A new employee app by [Lowe's](https://www.trendhunter.com/trends/measure-your-space) is designed to help "[monitor in-store customer traffic](https://www.trendhunter.com/trends/in-store-audience-analytics)" while also allowing store managers to "better follow CDC and local social distancing guidelines." The app was launched in response to the ongoing COVID-19 pandemic earlier this year and is part of the home improvement retailer's plan to increase safety measures. The app is accessed by employees via a handheld device, allowing for foot traffic tracking and limited entry to stores should there be too many visitors inside. The retailer also announced its plan for [contactless pickup lockers](https://www.trendhunter.com/trends/sams-club-4) recently that will launch at all stores by 2021. The pickup lockers are designed to make same-day order pick-ups more seamless while saving consumers time and shipping costs. Image Credit: LOWE'S ## Trend Insights (Trend Hunter) - Score: 5.0/10 - Popularity: 58% | Activity: 84% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [Retail](https://www.trendhunter.com/retail) ## Key Themes ### Key Themes Behind This Trend - **Safety-focused Customer Traffic Apps:** Disruptive innovation opportunity: Develop customer traffic apps that prioritize safety and comply with social distancing guidelines. - **Foot Traffic Tracking:** Disruptive innovation opportunity: Create technologies that enable businesses to track and manage foot traffic in real-time. - **Contactless Pickup Lockers:** Disruptive innovation opportunity: Build secure and efficient contactless pickup lockers for seamless order pick-ups. ### Where This Applies - **Retail Technology:** Disruptive innovation opportunity: Develop innovative technologies to enhance safety and efficiency in the retail sector. - **Mobile Apps:** Disruptive innovation opportunity: Create mobile applications that help businesses monitor and manage customer traffic. - **Logistics and Delivery:** Disruptive innovation opportunity: Design efficient and secure locker systems for contactless order pick-ups. ## Related on Trend Hunter - [AI-Powered Retail Advisors](https://www.trendhunter.com/trends/mylow-companion.md) - [Immersive Spatial DIY Apps](https://www.trendhunter.com/trends/lowes-style-studio-for-apple-vision-pro.md) - [Healthcare Management Retailer Apps](https://www.trendhunter.com/trends/cvs-health-app.md) - [Age-Friendly Retail Initiatives](https://www.trendhunter.com/trends/livable-home.md) - [Smartphone Map App Features](https://www.trendhunter.com/trends/mapapp-feature.md) - [Customizable Retail Mobile Apps](https://www.trendhunter.com/trends/lightspeed-scanner.md) - [Spatial Computing Kitchen Designers](https://www.trendhunter.com/trends/lowes-style-studio.md) - [AR-Based Store Replicas](https://www.trendhunter.com/trends/lowes-1.md) - [Retail Navigation Tools](https://www.trendhunter.com/trends/simon-search.md)