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# Water-Based Sneaker Artwork
'Kickoftheday' Custom Sneaker Artwork Adds Distinction to Every Pair

By Michael Hemsworth | Published 2021-05-06 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/custom-sneaker-artwork
References: [thegadgetflow](https://thegadgetflow.com/portfolio/kickoftheday-water-based-art-transfers-create-unique-pair-of-sneakers/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+thegadgetflow+%28Gadget+Flow%29) & [kickstarter](https://www.kickstarter.com/projects/1514634951/kickofthedaytm-water-transfer-designs-to-pimp-your-sneaker?ref=7geed7&utm_source=GadgetFlow&utm_campaign=GadgetFlow)

The 'Kickoftheday' custom sneaker artwork is a personalization-focused way to enhance the look and aesthetic of any pair of shoes in an affordable, mess-free manner. The artwork transfers make use of water-based ingredients along with nontoxic ink, which are all compatible for use on leather as well as faux leather surfaces. The prints are also UV-resistant and will stay in place at all times, even when encountering water or light abrasions.

The 'Kickoftheday' custom sneaker artwork comes in a wide array of options and will give footwear a [hand-painted aesthetic](https://www.trendhunter.com/trends/lunar-new-year-sneaker) that will look as though it was done freestyle by the wearer. This will allow those who might not have [artistic flair](https://www.trendhunter.com/trends/drip) or DIY skills to enjoy a touch of artwork on their footwear.

## Trend Insights (Trend Hunter)

- Score: 2.2/10
- Popularity: 49% | Activity: 7% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Customization](https://www.trendhunter.com/customization)

## Key Themes

### Key Themes Behind This Trend

- **Water-based Artwork:** The use of water-based transfer to create artwork on sneakers opens opportunities for eco-friendly customization.
- **DIY Sneaker Customization:** The availability of mess-free, affordable custom sneaker artwork can create a trend of DIY sneaker customization among footwear enthusiasts.
- **Uv-resistant Printing:** The use of UV-resistant ink can pave the way for new trends in long-lasting print applications on various surfaces.

### Where This Applies

- **Footwear:** The introduction of affordable and mess-free sneaker customization can provide opportunities for shoe companies to offer custom designs to their customers.
- **Art Supplies:** The use of water-based and non-toxic ink for transfer printing creates opportunities for sustainable and eco-friendly art supplies in the market.
- **Printing Technology:** The demand for UV-resistant printing can pave the way for innovations in printing technology to produce long-lasting prints for various applications.

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