# Portrait-Adorned Vegan Cookies Oreo Yo'self Allows Consumers to Design Special, Custom Oreos By Kalin Ned | Published 2019-06-18 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/custom-oreo References: [oreoyoself.au](https://www.oreoyoself.com.au) This custom Oreo experience in Australia allows consumers to add a strong personal quality to their treats by printing a portrait of themselves atop the creme. The specialty service utilizes "the world's only cookie & creme portrait-printing robot." In a world where technology allows for many avenues for personalization, an activation like Oreo Yo'self is sure to draw attention. For one, the [vegan-friendly company](https://www.trendhunter.com/trends/readytoeat-vegan-cookies) has generated quite a fan base, therefore, the opportunity for [custom Oreos](https://www.trendhunter.com/trends/customizable-cookie-box) will be of interest to many. The oMotion algorithm gathers data of the many faces of Australia, contributing to the creation of an inclusive palette that is "diverse, eclectic, [and] vibrant." The custom Oreo is bigger than the traditional cookie. After a series of high-tech features, including the conversion of a digital portrait into an "O-code instruction package" and the utilization of the ultra-precise Creme-o-matic Fabricator Arm, the custom Oreo is ready to be shipped to the consumer. ## Trend Insights (Trend Hunter) - Score: 4.4/10 - Popularity: 57% | Activity: 67% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Interactive](https://www.trendhunter.com/interactive) ## Key Themes ### Why This Trend Is Growing - **Custom Food Experiences:** Utilizing technology to personalize food experiences, such as printing portraits on cookies, provides a unique and memorable customer experience. - **Vegan-friendly Treats:** The increasing popularity of vegan products opens up opportunities for custom vegan options, appealing to a growing consumer base. - **High-tech Food Manufacturing:** Advanced technologies like the Creme-o-matic Fabricator Arm enable precise and efficient production processes for customized food items. ### Industries Being Reshaped - **Food and Beverage:** The food and beverage industry can attract customers by offering customizable food items, leveraging technology to create unique experiences. - **Print Technology:** The printing industry can explore partnerships with food companies to create customized products, expanding their market beyond traditional applications. - **Vegan Market:** The vegan market presents a growth opportunity for food companies to develop and offer custom vegan products, catering to the increasing demand. ## Related on Trend Hunter - [Customizable Cookie Pop-Ups](https://www.trendhunter.com/trends/oreo-twists-lab.md) - [Customizable Pride Cookie Packs](https://www.trendhunter.com/trends/oreo-pride-limited-edition-cookie-pack.md) - [Sandwich Cookie Metaverses](https://www.trendhunter.com/trends/oreoverse.md) - [Meta Cookie-Filled Cookie](https://www.trendhunter.com/trends/the-most-oreo-oreo-cookies.md) - [Bakery-Inspired Sandwich Cookies](https://www.trendhunter.com/trends/oreoid-orchard-limited-edition-cookie-pack.md) - [Playfully Branded Crosswalks](https://www.trendhunter.com/trends/oreo-walks.md) - [Cookie-Inspired Vanilla Creme Tubes](https://www.trendhunter.com/trends/broken-cookies.md) - [Video Game-Honoring Cookies](https://www.trendhunter.com/trends/oreo-x-a-minecraft-movie.md) - [Interactive Panda Cookies](https://www.trendhunter.com/trends/panda-oreos.md)