# Custom Granola Mixes Mix My Own is a Brand Letting You Design Your Own Granola Mix By Rebecca Byers | Published 2015-05-20 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/custom-granola References: [mixmyown](http://www.mixmyown.com/) & [facebook](https://www.facebook.com/MixMyOwn/) Based out of Las Vegas, Mix My Own is a unique brand offering consumers the opportunity to create [custom granola mixes](https://www.trendhunter.com/trends/keen-energy-bite-mixes). With over 100 premium ingredients, anyone is able to create a mix that speaks to their tastes as well as any dietary restrictions. The first step in ordering a custom granola mix from Mix My Own is selecting a base, with options including [multigrain flakes](https://www.trendhunter.com/trends/cheerios-granola), whole grain granola and an organic oats muesli blend that is also available in a [gluten-free variety](https://www.trendhunter.com/trends/clean-label-granola-base). Following the selection of a base, potential toppings to choose from include nuts like macadamia and pecans, seeds like chia and hemp and a variety of freeze-dried fruits and fruit chips, as well as organic cherries, blackberries and golden berries. ## Trend Insights (Trend Hunter) - Score: 2.5/10 - Popularity: 34% | Activity: 33% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Key Themes Behind This Trend - **Custom Food Experiences:** Mix My Own's custom granola mixes highlight the growing trend of consumers wanting personalized food options. - **Health-conscious Choices:** The availability of gluten-free options and organic ingredients in Mix My Own's granola mixes taps into the trend of health-conscious eating. - **Premium Ingredients:** Mix My Own's selection of over 100 premium ingredients reflects the trend of consumers seeking high-quality and unique food products. ### Where This Applies - **Food and Beverage:** Mix My Own's custom granola mixes are an opportunity for food companies to explore the trend of personalized and customizable food products. - **Health and Wellness:** The inclusion of gluten-free and organic options in Mix My Own's granola mixes aligns with the growing trend of health and wellness-focused industries. - **Snack and Convenience:** Mix My Own's customizable granola mixes provide a disruptive innovation opportunity for the snack and convenience industries to offer personalized grab-and-go options. ## Related on Trend Hunter - [Customizable Energy Bite Mixes](https://www.trendhunter.com/trends/energy-bite-mix.md) - [Custom Grain-Free Pet Foods](https://www.trendhunter.com/trends/activa-custom.md) - [DIY Smoothie Bowl Offerings](https://www.trendhunter.com/trends/build-your-own-bowl-option.md) - [Customized Candy Mix Experiences](https://www.trendhunter.com/trends/itsugar-chewsyourmix.md) - [Bake-at-Home Cracker Mixes](https://www.trendhunter.com/trends/bake-at-home-cracker-mix.md) - [Customizable Cookie Boxes](https://www.trendhunter.com/trends/customizable-cookie-box.md) - [Delectable Nutrient-Rich Granolas](https://www.trendhunter.com/trends/super-granolas.md) - [Customizable Acai Bowl Menus](https://www.trendhunter.com/trends/create-your-own-bowl-program.md) - [Ice Cream-Inspired Granolas](https://www.trendhunter.com/trends/vanilla-shake-homestyle-granola.md)