# Flavor-Infusing Whiskey Sticks Whiskey Elements Builds Custom Drinks with Barrel-Aged Infusions By Laura McQuarrie | Published 2014-10-08 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/custom-drink References: [psfk](http://www.psfk.com/2014/10/create-whiskey-flavor-customization-tool.html) & [kickstarter](https://www.kickstarter.com/projects/263766519/whiskey-elements-customize-your-whiskey-in-24-hour) Whiskey Elements is a unique way to build a custom drink by infusing flavor into whiskey with wooden sticks. These aren't any ordinary sticks though, since they're sourced from barrels that have been used to age top-of-the-line whiskeys. With Whiskey Elements, you're able to choose from elements like vanilla, oak, maple, smoky or [peaty elements](https://www.trendhunter.com/trends/laphroaig-elements-30) to add to your rather ordinary storebought whiskey, and within about 24 hours of soaking, the whiskey takes on a much richer flavor that makes it seem like it's been soaking up the woodsy elements for a much longer time. The crowdfunding project on [Kickstarter](https://www.kickstarter.com/projects/263766519/whiskey-elements-customize-your-whiskey-in-24-hour) has already been met with an incredible amount of enthusiasm, well surpassing its initial $18,000 fundraising goal to further the manufacturing process and introduce Whiskey Elements to the world. ## Trend Insights (Trend Hunter) - Score: 2.5/10 - Popularity: 12% | Activity: 55% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Key Themes Behind This Trend - **Flavor-infusing Sticks:** Using flavor-infusing sticks to enhance the taste of alcoholic beverages. - **Personalized Drinks:** Customizing drinks by adding unique flavors to enhance the experience and increase interest. - **Crowdfunding Projects:** Raising funds for innovative, unique products that cater to consumers’ interests. ### Where This Applies - **Beverage:** The beverage industry can incorporate new ways to enhance flavor and personalize drinks to expand their market reach. - **Hospitality:** Hotels, bars, and restaurants can use the product to create unique drink menus to attract more customers. - **Retail:** Retailers can develop an exclusive line of flavor-infusing sticks to increase customer engagement and generate more sales. ## Related on Trend Hunter - [Personalized Spirit Services](https://www.trendhunter.com/trends/oak-eden-whiskey-customizer.md) - [Elevating Cocktail Sets](https://www.trendhunter.com/trends/spirits-with-smoke.md) - [Comprehensive Cocktail Smoker Kits](https://www.trendhunter.com/trends/cocktail-smoker-kit.md) - [Boozy Honey Sticks](https://www.trendhunter.com/trends/barreled-bee-buzz-sticks.md) - [Interactive Whiskey Tasting Kits](https://www.trendhunter.com/trends/bevridge.md) - [Cocktail-Flavored Meat Snacks](https://www.trendhunter.com/trends/old-fashioned-meat-stick.md) - [Natural Whiskey Refreshment Flavorings](https://www.trendhunter.com/trends/whiskey-flavor-range.md) - [Reusable Drink-Stirring Straws](https://www.trendhunter.com/trends/whiskee-straw.md) - [Coffee-Inspired Bourbons](https://www.trendhunter.com/trends/oak-eden.md)