# Custom Donut Messages Dk's Donuts Makes a Customization Option Available to Consumers By Kalin Ned | Published 2019-06-18 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/custom-donut References: [dksdonuts](https://www.dksdonuts.com/product/custom-donuts/) For individuals who look to celebrate with a personalized dessert, custom donuts could offer a fun and creative way for them to do so. Dk's Donuts is a family-owned bakery in Los Angeles. The establishment is open 24 hours a day, hence, it bears obvious convenience for consumers who are looking for a last-minute treat. Alongside the many tasty menu options -- from Swiss Chocolate Dipped Red Velvet Cake and Supreme Shortcake Donuts to Goey Cinamon Rolls and Honey Glazed Bacon Bits Donuts, the bakery also allows for a customization option. Individuals are able to request a specific message to be spelled out with the custom donuts. They can select the size, as well as the toppings. In case consumers are unsure, Dk's Donuts also offers a baker's choice, with the possibility to omit certain undesired toppings. ## Trend Insights (Trend Hunter) - Score: 5.3/10 - Popularity: 79% | Activity: 72% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Customized Desserts:** Disruptive innovation opportunity: Develop a platform that allows consumers to customize various desserts, not just donuts, with personalized messages and toppings. - **Last-minute Treats:** Disruptive innovation opportunity: Create a delivery service or smartphone app that specializes in delivering customized desserts within a short timeframe, catering to consumers' last-minute celebration needs. - **Baker's Choice:** Disruptive innovation opportunity: Establish a subscription-based dessert box service that offers a curated selection of customized desserts, including a baker's choice option for adventurous consumers. ### Who This Affects Most - **Bakery:** Disruptive innovation opportunity: Develop an automated custom donut-making machine that allows bakeries to efficiently produce personalized and customized donuts at scale. - **Food Delivery:** Disruptive innovation opportunity: Create a dedicated dessert delivery service that partners with various bakeries to deliver customized desserts to consumers' doorsteps, expanding beyond traditional food delivery. - **Subscription Boxes:** Disruptive innovation opportunity: Launch a dessert-focused subscription box service that delivers customized desserts to subscribers on a regular basis, offering unique and personalized dessert experiences. ## Related on Trend Hunter - [Expansion Artisan-Style Donut Menus](https://www.trendhunter.com/trends/krispy-kreme-menu.md) - [Seasonal Summer Donut Flavors](https://www.trendhunter.com/trends/summer-donut.md) - [Decadent Cake-Like Donuts](https://www.trendhunter.com/trends/krispy-kreme-decadent-desserts.md) - [Mini Springtime Donuts](https://www.trendhunter.com/trends/spring-mini-doughnuts.md) - [Viral Easter-Themed Donuts](https://www.trendhunter.com/trends/donutelier.md) - [Delectable Flavored Doughnuts](https://www.trendhunter.com/trends/fan-favs.md) - [Independence Day Donut Lineups](https://www.trendhunter.com/trends/star-spangled-sweetness-collection.md) - [Indulgent Mother's Day Donuts](https://www.trendhunter.com/trends/pinkbox-doughnuts-mothers-day.md) - [Indulgent Independence Day Donuts](https://www.trendhunter.com/trends/pinkbox-doughnuts-fourth-of-july.md)