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# Clean-Label Flavor Solutions
Custom Culinary Launches Its Range of Flavor Innovations In Canada

By Niko Pajkovic | Published 2022-02-01 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/custom-culinary
References: [financialpost](https://financialpost.com/pmn/press-releases-pmn/business-wire-news-releases-pmn/custom-culinary-launches-in-canada) & [customculinary.global](https://www.customculinary.global/na/ca/home)

![Clean-Label Flavor Solutions](https://cdn.trendhunterstatic.com/thumbs/470/custom-culinary.jpeg)

Custom Culinary is a new Canadian brand offering a wide range of high-quality foodservice products developed using natural ingredients and authentic flavor solutions. For the launch, the new brand has partnered with [CORE Foodservice](https://www.trendhunter.com/trends/carrot-cake-oats-whey), a company that will represent the brand in all of Western Canada (British Columbia, Alberta, Manitoba, and Saskatchewan).

Meanwhile, in Ontario and Quebec, [Custom Cuilnary](https://www.trendhunter.com/trends/dexa-scans) will be represented by TTS Marketing, a marketing firm first established by the [Gray Family](https://www.trendhunter.com/trends/gray-whale-vodka) in 1973. The new launch will include the brand's entire range of products that, according to the company, has roots in culinary expertise and are "centered on clean, simple and wholesome ingredients." These include items such as Flavor Glazes, Gravies, Seasoning, and Coatings.

Image Credit: Custom Culinary

## Trend Insights (Trend Hunter)

- Score: 1.4/10
- Popularity: 20% | Activity: 12% | Freshness: 11%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Clean-label Flavor Solutions:** The trend of using clean, simple and wholesome ingredients for flavor solutions is disrupting the foodservice industry.
- **Natural Ingredient-based Products:** The trend of developing foodservice products using natural ingredients is disrupting the culinary industry.
- **Regional Partnerships:** The trend of forming partnerships with regional companies to represent brands is disrupting the marketing industry.

### Sectors Adopting This

- **Foodservice:** The foodservice industry can benefit from developing natural ingredient-based clean-label flavor solutions for their products.
- **Culinary:** The culinary industry can benefit from using authentic, high-quality natural ingredients for their recipes and products.
- **Marketing:** The marketing industry can benefit from forming regional partnerships to represent new brands and expand their reach in different markets.

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