# Blueberry Extract Haircare Products These New CURLS Blueberry Bliss Products are for Type 4 Hair By Michael Hemsworth | Published 2024-03-20 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/curls-blueberry-bliss References: [drugstorenews](https://drugstorenews.com/curls-blueberry-bliss-line-adds-styling-products-type-4-hair) & [curls](https://curls.com/collections/blueberry-bliss)  The CURLS Blueberry Bliss range of haircare products has been expanded by the brand for consumers with [type 4 hair](https://www.trendhunter.com/trends/love-my-natural-hair) to help them enjoy a number of fine-tuned benefits for their tresses. The collection now has six new products including the Define N Shine Smoothie, Super Rich Moisture Fix, Curl Defining Custard, Extended Hold Gel, Healthy Super Hold Edge Control and Mint Hair & Scalp Strengthening Oil. The products are formulated with blueberry extract that works diligently to help [repair damaged hair](https://www.trendhunter.com/trends/aunt-jackies), prevent further breakage and also encourage growth. The new additions to the CURLS Blueberry Bliss range of haircare products are arriving now both in-store and online at [Target](https://www.trendhunter.com/trends/odele-curl-collection) to maximize access for shoppers this spring. ## Trend Insights (Trend Hunter) - Score: 4.8/10 - Popularity: 64% | Activity: 57% | Freshness: 22% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Why This Trend Is Growing - **Type 4 Hair-focused Formulations:** Innovative products tailored specifically for type 4 hair types offer personalized solutions for consumers seeking specialized haircare. - **Fruit Extract Infused Products:** The integration of fruit extracts like blueberry presents a natural and effective ingredient choice for enhancing hair health and growth. - **Multiple Benefit Haircare Collections:** Expanded product ranges with diverse offerings cater to various hair concerns, providing comprehensive solutions in a single collection. ### Industries Being Reshaped - **Beauty and Personal Care:** The beauty and personal care industry can innovate by developing tailored products for specific hair types, utilizing natural ingredients like blueberry extract. - **Retail and E-commerce:** Retailers can explore opportunities to enhance customer experience by offering diverse haircare collections online and in-store for easier accessibility. - **Natural Cosmetics and Skincare:** The natural cosmetics and skincare sector can disrupt the market by incorporating fruit extracts into products for improved hair health and growth benefits. ## Related on Trend Hunter - [Curl-Focused Styling Products](https://www.trendhunter.com/trends/innersense.md) - [Texture-Inclusive Haircare](https://www.trendhunter.com/trends/texture-inclusive-haircare.md) - [Optimized 4C Haircare](https://www.trendhunter.com/trends/kalahari-melon-aloe-vera.md) - [Textured Hair Styling Solutions](https://www.trendhunter.com/trends/kiss-colors-care1.md) - [Curl-Defining Haircare Products](https://www.trendhunter.com/trends/got2b-curled-collection.md) - [Moisture-Rich Curl Haircare Products](https://www.trendhunter.com/trends/verb-curl-collection.md) - [Black-Owned Curl Brands](https://www.trendhunter.com/trends/soft-curl-defining-mousse.md) - [Affordable Targeted Haircare](https://www.trendhunter.com/trends/being-haircare.md) - [Curly Hair-Focused Organic Products](https://www.trendhunter.com/trends/organic-hair-care.md)