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# Protective K-Beauty Skincare
CureCode Contains an Innovative Compound to Support the Skin Barrier

By Laura McQuarrie | Published 2019-09-20 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/curecode
References: [prnewswire](https://www.prnewswire.com/news-releases/dr-raymond-labs-launches-curecode-skincare-brand-with-the-microbiome-derived-neuromide-300922185.html) & [dermartology](https://www.dermartology.com/curecode-s/141.htm)

CureCode is a new Korean beauty brand and the first of its kind to introduce a compound called Neuromide to improve skin barrier functions. This compound is a synthesized bio-identical compound that's found naturally in the human body and is produced by the microbiome, and a study has shown that it "helps the [skin barrier recovery](https://www.trendhunter.com/trends/repair-barrier-cream) using its own power to aid in making sensitive skin healthier."

In the CureCode skincare line, people will find products like the [Double Barrier Cream](https://www.trendhunter.com/trends/barrier-balancing-water-cream), the Double Barrier Lotion and a lighter version of the Double Barrier Lotion that has extra cooling and soothing properties. The products are powered by inclusions like [prebiotics, probiotics](https://www.trendhunter.com/trends/biomebounce), cica, St. John's Wort and resveratrol.

## Trend Insights (Trend Hunter)

- Score: 0.8/10
- Popularity: 5% | Activity: 10% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### Why This Trend Is Growing

- **Neuromide Compound:** The introduction of the Neuromide compound in skincare products presents a disruptive innovation opportunity to improve skin barrier functions.
- **Double Barrier Skincare:** The development of the Double Barrier Cream, Double Barrier Lotion, and the cooling variant provides a disruptive innovation opportunity for enhanced skin protection and soothing properties.
- **Bio-identical Skincare:** The use of bio-identical compounds, such as Neuromide, in skincare products shows a disruptive innovation opportunity to promote skin health through naturally occurring substances.

### Industries Being Reshaped

- **Korean Beauty:** The Korean beauty industry can leverage the Neuromide compound to create innovative skincare products that address skin barrier function and sensitivity.
- **Skincare:** The skincare industry can explore the potential of incorporating bio-identical compounds, like Neuromide, to develop advanced formulations that support and improve the skin barrier.
- **Cosmetics:** The cosmetics industry has an opportunity to integrate the Double Barrier skincare concept and cooling properties to create innovative products that offer protection and soothing benefits.

## Related on Trend Hunter

- [Medically Proven Skincare Products](https://www.trendhunter.com/trends/the-cure-cream.md)
- [Skin Barrier-Boosting Moisturizers](https://www.trendhunter.com/trends/ceramide-skin-barrier-moisturizer.md)
- [Biomimetic Lipid Creams](https://www.trendhunter.com/trends/cool-as-a-cucumbers-barriersmith.md)
- [Encapsuled Ceramide Creams](https://www.trendhunter.com/trends/atobarrier365-cream.md)
- [Lightweight Skin Protection Formulations](https://www.trendhunter.com/trends/barrier-protection.md)
- [Barrier Repair Body Moisturizers](https://www.trendhunter.com/trends/ceramide-body-moisturizer.md)
- [Restorative Skin Barrier Serums](https://www.trendhunter.com/trends/ectoin-hydro-barrier-serum.md)
- [Science-Driven Dermatitis Creams](https://www.trendhunter.com/trends/ivoskin-launched.md)
- [Nourishing Barrier Treatments](https://www.trendhunter.com/trends/barrier-repair-treatment.md)
