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# Curated Vitamin Services
vtmn Offers Customized Non-GMO and Premium Supplement Options

By Jana Pijak | Published 2020-10-19 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/curated-vitamin
References: [vtmnpacks](https://vtmnpacks.ca/products)

Health startup vtmn specializes in [curated vitamin packs](https://www.trendhunter.com/trends/smart-supplements) that are conveniently delivered to one's door. Taking a holistic approach to health, the brand's vision is "to increase accessibility of high quality supplements to our Canadian customers" and to remove the "trouble and guesswork out of staying healthy" -- a challenge for consumers that can be overwhelmed in an over-saturated supplement market.

All of vtmn's vitamin packs are [Health Canada](https://www.trendhunter.com/trends/fourx-better-chocolates) Certified and non-GMO. Additionally, the company strives to choose only the best ingredients, prioritizing organic, diet-specific and preservative free products.

As more consumers prioritize personal health and wellness, the demand for [customized supplement options](https://www.trendhunter.com/trends/genetically-personalized-supplement) is on the rise. Taking the stress out of vitamin selection in an oversaturated market, health brands are curating vitamin packs to make the lives of consumers easier.

## Trend Insights (Trend Hunter)

- Score: 4.9/10
- Popularity: 59% | Activity: 78% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### Why This Trend Is Growing

- **Curated Vitamin Packs:** Health brands are curating vitamin packs to simplify the overwhelming supplement market and provide customized options.
- **Personalized Supplement Options:** The demand for customized supplement options is increasing as consumers prioritize their personal health and wellness.
- **Convenient Delivery Services:** Health startups like vtmn are offering convenient delivery services to make it easier for consumers to access high-quality supplements.

### Industries Being Reshaped

- **Health and Wellness:** The health and wellness industry is embracing the trend of curated vitamin packs and personalized supplement options.
- **E-commerce:** The e-commerce industry is being disrupted by health startups that offer convenient delivery services for vitamins and supplements.
- **Nutraceuticals:** The nutraceuticals industry is exploring the opportunity to provide customized non-GMO and premium supplement options through curated vitamin services like vtmn.

## Related on Trend Hunter

- [Personalized Daily Supplements](https://www.trendhunter.com/trends/vyv.md)
- [Personalized Vitamin Prescriptions](https://www.trendhunter.com/trends/personalized-vitamins-1.md)
- [Personalized Multivitamin Services](https://www.trendhunter.com/trends/personalized-multivitamin-service.md)
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- [Personalized Nutritional Platforms](https://www.trendhunter.com/trends/alyve-wellness.md)
- [Functional Self-Care Supplements](https://www.trendhunter.com/trends/vitavate.md)
- [Synthetic-Free One Bite Multivitamins](https://www.trendhunter.com/trends/one-bite-multivitamins.md)
